43 Support Small Business Quotes To Persuade Everyone

Updated May 23, 2023.
Support Small Business Quotes

In recent years, there has been a growing movement to support small businesses. Consumers are realizing the impact of their purchasing decisions on the local economy and are choosing to support their neighborhood businesses instead of larger businesses.

To encourage this trend, many people have shared their thoughts and ideas on the importance of supporting small businesses through various quotes. In this article, I will explore some of the most inspiring support small business quotes and show how we can make a positive impact on our local communities.

These quotes also contain reasons why we should support small-scale businesses and how we can do so. I ensured to put in practical examples to encourage you to take action immediately.

Support Small Business Quotes About Why You Should Aid Small Businesses

This section contains real and inspiring reasons why we should support small businesses. There are many reasons why we should support and encourage growing businesses. It goes beyond just ensuring they stay in business.

Let's take a look at what happens when we choose to patronize small businesses.

“If each of us spent $100 a year more on local businesses instead of chain stores, it would put an extra $3 million a year into our economy, not only that, but it would create thousands more jobs.”
— Unknown.

One of the most prominent reasons why you should support local businesses is that you also support local economies. When you shop locally, you are giving back to the community. That is, you are cycling money back into your local economy.

You are also helping to create more jobs in the community. According to the statistics from the 2019 Small Business Profiles, small businesses account for over 1.8 million new jobs in the U.S. This is promoting job growth and providing more employment opportunities for U.S. residents.

Whether you see it or not, small businesses are the support system of our economy.

“Small businesses provide 75 percent of new U.S. jobs and are the backbone of our economy, and no outdated ban should be keeping small business owners from collecting the same interest their money could earn if it were held by an individual.”
– Sue Kelly.

More often than you may like to admit, small businesses are under-appreciated. People prefer to shop from big names because they feel these big companies are more authentic. In reality, when it comes to authenticity, those big companies do not stand a chance against small businesses.

Small businesses spring up every day. In fact, small business statistics show that small and mid-sized businesses make up 90% of businesses worldwide. When you support a local business, you empower the community.

For example, community charities and events are a big thing for locals. Small businesses are known for supporting local charities and fundraising events. It is their way of giving back to their communities. When you support them, you indirectly support those communities and nonprofits.

“Good things come to those who shop local.”
— Melinda Lemay.

Small businesses are known for their incredible customer service. They do not joke with it. They treat every customer with respect because they understand the power of one customer.

These businesses rely on the customer's positive reviews and word-of-mouth to attract more people. On the other hand, many big companies do not care about their customers because they already have a large customer base.

Small business owners work on developing personal relationships with their customers. They treat their customers like family.

“We need to keep our small businesses healthy to keep our economy strong.”
– Keith Haynes.

Local businesses shop their ingredients locally. Because there is often a direct manufacturer-to-consumer relationship, these local entrepreneurs are more transparent about the ingredients and raw materials used.

And because they are transparent, they tend to use more nature-friendly ingredients and raw materials. For example, a local restaurant will source its ingredients from a local organic farmer.

“As a former small business owner, I recognize both the important role small businesses play in our economy and the broad universe of challenges that small business owners face in trying to make ends meet.”
– Sue Kelly.

Small and mid-sized businesses play a very vital role in the economy. However, they also go through challenges when trying to stay afloat. Some of these challenges include high tax rates, not enough funds, inadequate management, and so on.

These businesses need all the love and support they can get, especially from their communities.

“When you're supporting small businesses, you're not helping a CEO buy a third vacation home. You are helping a little girl get dance lessons, a little boy his team jersey, a mom put food on the table, a dad pay a mortgage, or a student pay for college.”
— Unknown.

When you shop local, you encourage small business entrepreneurs to stay in business. Thousands of businesses start up every year. But startup statistics show that only 9% of these startups survive 10 years.

You support a small business to encourage the owner's creativity and keep them afloat. There are many reasons why startups fail, but the most prominent ones are low patronage and lack of funding. When you purchase from these businesses and give a positive review, you encourage them to do better and stay in business.

“Independent businesses create and offer choice.”
— Lyndsey Butler.

Small businesses that are independent of larger corporate chains provide a diverse range of options for consumers. These businesses have the flexibility to offer unique and specialized products and services that may not be available at larger chain stores.

Independent businesses can tailor their offerings to the needs and preferences of their local community. For example, a small independent bookstore may have a carefully curated selection of books that cater to the tastes of the local population. However, a larger chain store may offer a more generic selection of popular titles.

Small enterprises like this pay more attention to their customers' needs.

“Small businesses are the lifeblood of the U.S. economy: they create two-thirds of net new jobs and drive U.S. innovation and competitiveness … they account for 44% of U.S. economic activity.”
– Small Business Administration.

The more the local stores, the more revenue is generated in the economy. These businesses are on the increase because their establishment does not require as much capital or workforce as a big corporation. It is also easy to run alongside other endeavors.

“As consumers, we have so much power to change the world by just being careful in what we buy.”
– Emma Watson.

Consumers are the determinants of business success or failure. Whatever you buy, you are supporting that product or service, directly or indirectly. If you want to see that store stick around much longer, you can top up your patronage rate.

Let's look at this example, Mark Zuckerberg created Facebook in his dorm room as a hack test and a social platform in 2004. He might not have seen it would become this big when he started, but the growing percentage of users brought it to this point today.

“Independent businesses are where most interesting concepts and new ideas are generated.”
– Sabrina De Sousa.

Small and independent businesses are where new and innovative ideas are formed. Owners of such businesses are very creative and passionate. They can think outside the box and take risks.

Supporting such businesses means you are supporting the entrepreneur's creativity.

Independent businesses have a strong connection to their local community and are often able to identify unique needs and opportunities that larger chains may overlook. As a result, they are more likely to experiment with new ideas and business models to meet the specific needs and interests of their customers.

“Most independent businesses are run by people – not by boards, not by stockholders, not by algorithms.”
— Erica Cerulo.

When consumers choose to shop local, independent businesses, they are supporting entrepreneurs and promoting economic growth within their own communities. This, in turn, helps to create a more resilient and diverse local economy that is less dependent on outside influences.

Local businesses are run by people, people who listen and care about their customers. Large corporations only focus on what will fetch them money, not what will give their customers value. They tend to only produce subpar products, but since they are big names, it seems like nobody cares.

In reality, local businesses are more trustworthy than large corporations.

“All big businesses start small”
– Richard Branson.

Every big business you know today started small. They grew thanks to the owner's resilience and customer support. Supporting small businesses is important because they are run by passionate entrepreneurs who are dedicated to their craft and to serving their local community.

These entrepreneurs play many roles at once. They create content, attend to customers, create and analyze the profit and loss statements, handle the risks, brainstorm ideas, and so on. It can be overwhelming.

When you shop at a small business, you are supporting the dreams and livelihoods of these individuals. You are encouraging them and helping to promote economic diversity and resilience in your local community.

Small businesses are also more likely to offer unique and personalized products and services that reflect the local culture and values. By supporting these businesses, you are helping to preserve the character and identity of your community.

“When you buy from a small business, an actual person does a little happy dance.”
– Anonymous.

For the small-scale business owner, every purchase (big or small) means so much. Your purchase directly affects a small business owner. This can be especially obvious when the owner is the person serving you.

Big organizations may not feel the impact of one purchase, but small ones do. They value your patronage. One lost customer can easily be noticed in this case. This is why these businesses go all out when serving their customers.

“Independent businesses are where innovation happens – it's where things move forward.”
– Daniel Arsham and Alex Mustonen.

Independent businesses often have the freedom and flexibility to take risks. They can try new things, which can lead to the development of new products, services, and ideas. By supporting independent businesses, customers are not only contributing to the local economy but also promoting innovation and creativity.

Support Small Business Quotes About How to Aid Small Businesses

We have seen the various reasons why it is important to support small businesses. Now, let's see how to support them. Asides from continuous patronage, which is the most obvious one, there are other ways to support an independent business.

This section of “support small business quotes” addresses the different ways you can support a small business.

“Business enterprise needs new vitality and the flexibility that comes from the diversified efforts, independent judgments and vibrant energies of thousands upon thousands of independent businessmen.”
– Franklin D. Roosevelt.

To thrive and innovate, a business needs input and energy from independent business owners, not just a few executives.

One way to support a local business is to give feedback. These businesses are run by entrepreneurs who are probably operating their first venture. They don't know how to improve their products or services. By giving honest feedback, you are showing the entrepreneurs how they can improve.

Your feedback doesn't have to be only negative or positive. Instead, it can be a mixture of both. However, it has to be constructive and encouraging and show the entrepreneurs the areas they need to improve more.

“Supporting another person's success won't ever dampen yours.”
— Unknown.

Honestly, helping someone else to be successful won't take away from your own success. In fact, by supporting others, you can create a positive ripple effect and contribute to the overall success of your community.

If you want to support them, another way to do so is to patronize them. When you buy from a local business, you are directly supporting the owner and the employees. You're also helping to keep the money circulating within your community. This can have a positive impact on the local economy and contribute to the growth and success of a small business.

“70% of small businesses are owned and operated by a single person. If people support independently owned small businesses in their community, they can make a difference.”
– Unknown.

The majority of small businesses are owned and run by a single person, which can make it challenging for them to compete with larger corporations. However, if people choose to support locally-owned small businesses in their community, they can have a significant impact on their success and help them thrive.

Another amazing way to do this is by spreading the word. By telling your friends and family about your positive experiences with a small business, you are helping them attract more customers. You can also leave a positive review online or share their social media posts.

This helps increase their visibility and attract new customers. The best part is that it costs nothing except a few minutes of your time. That can make a big difference for a small business owner trying to grow their business.

“Authenticity and hustle – that's why you should support independent businesses.”
– Yu Ming Wua.

Independent businesses are often built on passion, hard work, and a commitment to staying true to their unique vision and values. By supporting them, you are not only helping them to succeed, but you are also contributing to a more diverse and vibrant business landscape.

But that's not all. You are indirectly helping them think of other small-scale business ideas they can add to complement their services. Small-scale entrepreneurs are driven by true passion and dedication.

“Small businesses are the heartbeat of your neighborhood, the spine of your local economy, and the spirit of your town.”
— Unknown.

Small businesses play a vital role in shaping and sustaining the character, economy, and overall vitality of your community. They provide unique products and services, create jobs, and contribute to the local culture and identity.

Another way to support local businesses is to participate in local events and markets. Many communities have farmers' markets, craft fairs, and other events that showcase local businesses and entrepreneurs.

By attending these events and purchasing from small businesses, you can show your support and help to build a strong local economy. Plus, you'll often find unique and interesting products that you won't find anywhere else.

For example, instead of the usual store-bought fruits with high preservatives, you can buy local fruits in these farmers' markets. The best part is that these fruits are organic, fresh, and healthy.

“The way to change the world is through individual responsibility and taking local action in your own community.”
– Jeff Bridges.

If we want a change, especially for the ecosystem, it begins with you. A society that needs renewable and clean options will only achieve this when they start patronizing those small brands that are doing it the green way. Taking action in this sense is your patronage, reviews, and support.

“A small business is an amazing way to serve and leave an impact on the world you live in.”
— Nicole Snow. 

Small businesses can have a significant impact on the world around them. They provide opportunities for individuals to pursue their passions, make a living, and contribute to their communities. By creating jobs, providing unique products and services, and supporting local initiatives, small businesses can make a positive impact on the world.

An interesting way to support a small business is to offer your skills or expertise. Small business owners often have to wear many hats and juggle multiple responsibilities.

If you have a skill or area of expertise that can help them grow or improve their business, offer your assistance. This can be anything from providing legal or financial advice to helping with marketing, social media, or website design. A website is very important, especially for a small-scale business.

There are various small business website examples you can use as inspiration when designing a website for a small business. You can even use specific website builders for small businesses. For example, website builders like Squarespace and Wix are very friendly for small-scale businesses.

Your support and expertise can make a big difference to a small business owner who is trying to build and grow their company.

“Small businesses represent the creative consciousness”
– Maayan Zilberman and Alex Burn.

Small businesses are usually upbeat and give off the energy of doggedness and creative zeal to serve and keep serving. Creative consciousness provides you with what you need whenever you need it.

When you constantly shop from a local business, you build a positive relationship with the staff and maybe the owner too. These small-scale business owners value the relationship they have with their customers. It no longer ends in a “manufacturer-consumer” relationship: it becomes more personal and friendly.

You can stop by the local store often and compliment the staff and their services. These gestures seem little, but they mean a lot.

Trust me, on your next order, you may be getting a freebie or a special treatment. I have done it before, so I can tell you that it works.

“I do a lot of reading about food and the food industry, so I try to eat locally and go to the farmer's market.”
– Nikki Reeds.

The rate of health risks related to the consumption of unwholesome food is alarming. The average human consumes unwholesome canned, preserved, and stored food items that have adverse health effects. If you love eating healthy, then you just have to love eating local.

A detailed look at local food and farm markets shows that the assurance of good food lies largely with the locals.

“I would like to see people more aware of where their food comes from. I would like to see small farmers empowered. I feed my daughter almost exclusively organic food.”
— Anthony Bourdain.

The smell of fresh farm produce is undeniably appeasing, and the plus is that you are sure that the quality is satisfactory for your money. Most people who eat healthy have a better shot at a healthy, long life.

Try something new. Take a break from purchasing from big brands and try out local businesses. For example, instead of driving over 5 miles to a Mcdonalds' restaurant, you can just stroll to a local restaurant nearby.

In my opinion, they serve better and healthier food.

Be intentional about discovering new brands and local shopping areas. Maybe while strolling around your neighborhood, you can look around you. You will notice new businesses around.

“When you shop with local small businesses, more of your money stays in your community.”
— Unknown.

Patronizing your local business will enrich your community, guaranteeing the healthy circulation of money in the town.

I have noticed that local businesses create handmade gifts that promote the culture of the locality/community. When you buy these local gifts, you are also promoting your community. These gifts can include handmade crafts, coffee mugs, native scarves, and so on.

Additionally, when you patronize a local artist for your portrait or designs, you are also empowering creative skills in your community.

The effect is that you are pushing your community out for the world to see. You are helping in community development. In the community, success for one translates into success for all.

“The concept of being a locavore, or one who chooses whenever possible to incorporate locally grown or locally produced food into one's nutrition plan, is of great importance.”
– Tyler Florence.

A “locavore” is someone that prioritizes eating food that is grown or produced locally. This is important because it supports local farmers and businesses and reduces the carbon footprint associated with transporting food for long distances. It can lead to fresher and more flavorful meals.

As a customer of these local businesses, one thing you should not do is ask for a refund or cancel an order. Instead, reschedule the service.

Another thing you should never do is ask for free services or products in exchange for positive reviews or other marketing favors. You are not supporting but extorting them. For every product or service you purchase, ensure you pay in full.

Small-scale businesses use the money to keep themselves afloat. If they keep giving free products/services, they won't have enough to pay rent, staff, or other bills. Even worse, they may shut down due to bankruptcy.

“The relationships created between customers and those that work in independent business frequently go beyond just purchases
— it becomes familial.” – Rembert Browne.

Shopping at independent businesses can often lead to more meaningful relationships between customers and the people who work there. Because these businesses are often smaller and more community-oriented than larger chain stores, customers can develop personal connections with the staff and owners.

This can make the shopping experience more enjoyable and create a sense of belonging and community.

You can follow your favorite local stores on social media. Let's say you go out to a local coffee shop, you can take a picture of you having your favorite coffee, post it, and tag the coffee shop. You can give a little story on what you love most about their services.

It is easy and very good publicity.

“My wardrobe comprises the world's top designers and is equally filled with shopping from roadside stalls and local shops because I believe ‘if it looks good, it looks good!' full stop.”
– Pooja Bedi.

Here, Pooja expresses her value for style and fashion, but she also values supporting local businesses. She is not solely focused on high-end designer brands and is open to shopping at local shops and roadside stalls if she finds something good.

This is a great attitude to have as it supports local businesses and contributes to a more diverse and interesting fashion scene.

Now let me say this, don't ever price small-scale businesses down. Give them the monetary value of their services. Also, do not ever compare them to larger corporations or older businesses.

Just because a product is sold at a big box store doesn't mean it is the best quality. For all we know, the local boutique may sell higher quality clothes with better attention to detail.

Instead of criticizing or talking down on these local businesses, support them and encourage them to do better.

“The most powerful thing we can do is get involved locally. Help our local community and become community activists in our own smaller circle.”
– Gavin Creel.

The most effective way to make a positive impact is to get involved in your local community. Being an active member of the community can create a positive change on a smaller scale, inspiring others to get involved too.

You can show the people in your community how to find small-scale business ideas that will fetch money online. When everyone is empowered, the community is empowered. And when the community is empowered, businesses in the community thrive.

“The biggest thing you can do is understand that every time you're going to the grocery store, you're voting with your dollars. Support your farmers' market. Support local food. Really learn to cook.”
– Alice Waters.

Do you need it fresh and organically produced? Then the best bet is your local store. Most of its produce is freshly gotten from farms with a lower risk of additives or preservatives that could affect your health in the future.

For every dollar you spend in a local grocery store, you are saying yes to the continuity of a farmer's business. Not only you get satisfaction from cooking and eating fresh and clean produce, but you are also saying yes to the dream of being a farmer.

“I need quick, easy, and healthy meals that can power me through the day. I also try to eat locally grown and organic food as much as possible – it's the best for me and the environment.”
– Ashlan Gorse Cousteau.

Learn to eat locally produced foods as it is not only good for your health but also for the environment. This is a great mindset to have as it supports local farmers and promotes sustainable farming practices.

You can take time to search for local vendors or restaurants within your community. Some platforms can help you with that. For example, Yelp is a great platform for finding local businesses within the U.S. and across other countries.

There are other ways of searching for local vendors. Social media platforms like Instagram, Facebook, and even Twitter have made it possible to discover and reach out to local businesses around you.

Let's say you stay in Chicago and need a quick dinner dress. Instead of ordering from big brands like Fashion Nova that take forever to be delivered, you can simply search for a local boutique close to you. Simply search for “Clothes stores in Chicago,” make your choice, contact the owner, and get the dress delivered to you in no time.

Now guess what you just did here?

You just saved time and supported a local business.

Support Small Business Quotes For Friends and Family

This section contains quotes that showcase the importance of supporting your friends’ small local businesses and provide ideas on how you can make a difference in their success.

Whether you're looking to buy their products, attend their events, or promote their brand, these support small business quotes are sure to inspire you to support your loved ones and their entrepreneurial ventures.

“Support your friends. Don't ask for free stuff, pay for it. Go to their shows, be the first to buy their products, and promote their ideas.”
— Unknown.

Just because your friend or a close family member has a business doesn't automatically mean you have free treatment. When they launch their business, you should be among the first people to patronize them and leave a positive review.

Reviews are very helpful and valuable, especially for small businesses. Additionally, you can also recommend them to your other friends, family, and even social circle.

Your close circle trusts you more when you recommend a product or service. Hence, you can help these business owners get more customers.

Do not ask for freebies!!!

“Support your friend's business and progression like you support the celebrities that you actually don't know.”
— Unknown.

This is one of my favorite quotes because many people are guilty of this. Many times, we tend to talk about celebrities and repost their pictures or videos. We do this often, and these “celebrities” don't even know we exist, neither do we know them.

Even worse, we find it difficult or stressful to repost our friend's business.

So what should you do?

Support your friend's business and personal growth as you do for your favorite celebrities you don't know personally. You show support with your actions, not just words. When someone asks for a service you know your friend offers, don't hesitate to give a positive recommendation.

“When you support handmade goods, you are not just supporting a person, small business, family, or our economy; you are purchasing a small part of an artist's heart.”
— Unknown.

When you buy handmade products, you are not just supporting a small business, but you are also supporting the artist or maker behind the product. Each handmade item is unique and carries a piece of the artist's heart and soul.

Platforms, like Etsy, have made it possible to purchase handmade crafts from small-scale businesses or small-time artists. On Etsy, you can scroll through different handmade crafts you can gift your loved ones. These crafts were made with passion and dedication. It means a lot to the seller for every purchase you make.

“When you shop small, you are backing the small businesses that strengthen and diversify our communities.”
– Elizabeth Rutledge.

Small businesses are often owned and operated by local residents who reinvest their earnings back into the community, creating jobs and contributing to the local economy. When you shop at small businesses, you are not just making a purchase, but you are also supporting the growth and diversity of your local community.

“Why help make big companies bigger when you can get the same thing from the little guy and actually help someone accomplish their dream?”
– Trevor D. Richardson.

If you really love a product or service from a small business, even if they are an online business, it's always great to let them know. When you write a personalized message, you state how much you love and appreciate their services. Also, mention what you love most about them and how you think they can improve.

Your kind words and opinions mean a lot to business owners. Many of them, most likely, have no experience in running a business and need all the support they can get.

“I always believe in buying things locally; anything locally made is a big plus, along with organic materials.”
– Jessica Hart.

One way to support a local business based on this quote is to look for stores or markets that specialize in selling locally made and organic products. You can also research and support small businesses that prioritize sustainability and environmentally-friendly practices in their production processes.

“Small businesses provide the feeling that a real person is behind it all, someone who cares more about giving us a quality product or service, over just taking our hard-earned dollars.”
– Annie Bukhman.

Small businesses provide a personal touch to their services. This is because they are often run by individuals who are passionate about their products or services. By supporting small businesses, customers can feel more connected to their purchases and the people behind them.

Short Support Small Business Quotes

“Every small purchase makes a big difference.”
— Unknown.

Each time a customer chooses to support a local business, it can make a significant difference in helping that business thrive and grow.

“You can't buy happiness, but you can buy local, and that's kind of the same.”
— Unknown.

Buying locally-made products can bring a similar level of joy as buying something new or expensive. It brings a sense of fulfillment and happiness.

“Whenever you see a successful business, someone once made a courageous decision.”
— Peter F. Drucker. 

Every entrepreneur is a risk-taker. It takes a lot of guts and courage to start your own business. The courage to take action and pursue one's entrepreneurial dreams is a key factor in creating a successful business.

Your support for courageous business owners goes a long way in encouraging them to never give up.

“Independent businesses feel like home.”
– Yasmin Daguilh and Mackenzie Gleason.

When you visit an independent business, you often feel a sense of comfort and familiarity, similar to the feeling of being at home. This is because independent businesses are often run by locals who are passionate about what they do and create a welcoming atmosphere for their customers.

Now look at this, let's say you are a Mexican and you visited a local Mexican restaurant in your locality. Everything, from the scent of local Mexican food and spices to the decorations and even the local music, will remind you of home. You will feel comfortable and relaxed.

That's the feeling local businesses give. They are not “generic.” Rather, they are specific, especially to their target audience.

“Independent businesses make neighborhoods healthy; they ground them.”
– Bernie Telsey.

Local independent businesses are an essential part of a healthy and vibrant neighborhood. They help create a sense of community and give the area the character, making it unique and distinct. They also provide local job opportunities and contribute to the local economy.

By supporting independent businesses, customers can help maintain and improve the health of their neighborhood.


Supporting small businesses has a significant impact on our local communities and economy. These “support small business quotes” highlight the importance of choosing to shop locally, eat locally, and support our friends' small businesses.

Every purchase you make from a small business is a vote of confidence in the value they bring to your life and neighborhood. By prioritizing small businesses, you can help create a vibrant and diverse community that benefits everyone.

So let's make a conscious effort to support small businesses and the people behind them, as they are the backbone of our communities.

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Anastasia Belyh

Editor at FounderJar

Anastasia has been a professional blogger and researcher since 2014. She loves to perform in-depth software reviews to help software buyers make informed decisions when choosing project management software, CRM tools, website builders, and everything around growing a startup business.

Anastasia worked in management consulting and tech startups, so she has lots of experience in helping professionals choosing the right business software.