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Squarespace Pricing – Which Plan is Right For You? (2021)


Learn about all Squarespace pricing plans and what features are important for which use case, company stage, and business model.

Squarespace homepage

When it comes to DIY website builders, there are not many that can match up to Squarespace. With Squarespace, you can build an elegant, fully-featured website within a matter of minutes, and at an affordable price too.

One of the best things about Squarespace is that it offers multiple pricing plans to ensure that you only get to pay for the features you need. However, this can be a bit confusing, especially if it’s your first time building a website.

To help you determine which plan is best for you, let’s take a look at how much each Squarespace plan costs, and what you get with each plan.

Squarespace Pricing Comparison: Which Plan Is Right?

First things first; how much is Squarespace?

Squarespace offers four different pricing plans that are divided into two categories: regular website plans and online store plans.

For regular websites, they have two plans, the Personal plan and the Business plan, while for online stores, they have the Basic Commerce plan and Advanced Commerce plan. Below, let’s take a look at what you get with each plan, and what each plan is good for.

Squarespace - pricing

Squarespace Regular Website Plans

These plans are suited for people trying to build a regular website that is not focused on ecommerce.

Personal Plan (Cost: $12/Month)

This is Squarespace’s cheapest plan, costing just $12 per month when paid annually. If you opt to pay on a month by month basis, the price rises to $16.

The Personal plan is great if you just want to build a small website. It is great for building a blog with one or two contributors, a small portfolio site, or a small business site to give your customers basic information about your business.

Here’s a breakdown of what you get with the Personal plan:

  • Free custom domain for the first year
  • Unlimited storage and bandwidth
  • Basic website analytics
  • SSL security
  • A mobile-optimized site
  • SEO features
  • Up to 2 contributors
  • Round-the-clock customer support

It’s good to note that with the Personal plan, you cannot accept payments. Therefore, if you plan to engage in any kind of ecommerce, this plan won’t work for you. In addition, this plan does not give access to your site’s source code.

Business Plan (Cost: $18/Month)

This is Squarespace’s most popular plan. The plan costs $18 per month if you pay annually, or $26 if you opt to pay on a month by month basis.

The Business plan is great for those who want to build a fairly bigger and more robust site. One notable thing about this plan is that it allows you to accept payments, which means you can use it to set up a small online shop. If you use this plan for ecommerce, however, you’ll be charged a 3% fee on each transaction.

On top of the features available on the Personal plan, here’s a breakdown of what you get with the Business plan:

  • Unlimited contributors
  • Professional email from Google for email marketing
  • Access to Squarespace premium blocks and integrations
  • Ability to customize your site with JavaScript and CSS
  • Advanced website analytics
  • Full ecommerce integration
  • Unlimited products
  • Donations and gift cards
  • Appointment booking
  • $100 Google Ads credit

Squarespace Online Store Plans

These plans are geared to people building an ecommerce business. If the primary goal of your site is to sell products or services, then you should go for an online store plan. These plans come with dozens of ecommerce templates that make it very easy to build an online store.

Below is a more detailed look at each of the two online store plans.

Basic Commerce Plan (Cost: $26/Month)

If you are building a medium sized online store that doesn’t need any advanced, this plan is your best bet. The plan costs $26 per month if you pay annually. If you pay on a monthly basis, the price rises to $30.

In addition to the features offered in the Business plan, here’s what you get with the Basic Commerce plan:

  • Zero transaction fees
  • Customer accounts
  • Point of sale integration
  • Inventory tracking
  • Integration with Xero
  • Advanced ecommerce analytics
  • Ability to have customers checkout on your domain
  • Advanced merchandising tools
  • Ability to sell your products on Instagram
  • Limited availability labels
  • Ability to import products from other platforms
  • Local and regional shipping
  • Voucher management

Advanced Commerce Plan (Cost: $40/Month)

This is Squarespace’s priciest plan, costing $40 per month if you pay annually and $46 if you opt for month by month payments.

This is the most advanced of all Squarespace plans, and is a great option for those who want to build a bigger online store that will have many orders and want access to more advanced marketing and shipping features.

With the Advanced Commerce plan, you get access to all the features available with the Basic Commerce features, plus these other features:

  • Abandoned cart recovery
  • Ability to sell subscription based products
  • Advanced discount options
  • Advanced shipping options
  • Real-time shipping rates
  • Access to ecommerce APIs, which allow you to integrate your site with multiple third party tools

Squarespace Pricing Compared To Its Competitors

Before purchasing a Squarespace plan, you might want to know how Squarespace prices compared to those of other top DIY website builders. 

To help you with this, we have compiled for you a table showing how Squarespace pricing compares to its top competitors.

 Cheapest PlanPriciest PlanMain Advantage
Squarespace$12$40Unlimited storage and bandwidth
Wix$0$35Wix ADI (Artificial Design Intelligence)
Weebly$0$38Easy navigationWeebly app center
Shopify$29$299Best for ecommerce sites
WordPress$0$45Perfect for building a site that can be monetized
Zoho Sites$0$15Responsive all-round design
Bluehost + Woocommerce$19.95$32.95Best for building custom ecommerce site
Webflow$12$36Full control of CSS, HTML, and JavaScript

From the above table, you can tell Squarespace is priced within the same range as its competitors. The greatest advantage of Squarespace is that it does not put a limit on your use of its resources.

Every Squarespace plan gives you unlimited storage and unlimited bandwidth, unlike most of its competitors who put a limit on these key resources depending on the plan to which you’re subscribed.

Another key difference between Squarespace and some of its competitors is the fact that Squarespace does not have a free plan. Instead of the free plan, Squarespace gives a free trial before you decide whether you want to pay for the premium plans.

This is not really a huge disadvantage, since most of the free plans offered by its competitors come with very limited capabilities and features, and are not a good option for building a professional site.

Most people also appreciate the fact that Squarespace does not ask for your payment information during the free trial, so there’s no risk of having a payment deducted if you do not actually want to pay for a premium plan after the free trial.

Squarespace Will Get You A Free Domain Name For The 1st Year

Another thing we love about Squarespace is the fact that they offer free custom domain name registration for your first year. You should note, however, that this offer is only available if you sign up for the annual plan. If you opt to pay on a month by month basis, you won’t get the offer.

After the first year, it will cost you to renew your domain name. Squarespace charges an annual renewal fee of $20 for .com domains

However, you also have the option of purchasing a domain from other providers like Namecheap at a cheaper price. You can then point this domain to your Squarespace site.

In addition, Squarespace also gives you free Privacy Protection for your personal information. You’ll find that most other website builders charge extra for this protection.

Easy Cancellation Policy

Another major concern for website owners is that many website builders make it very hard for people to cancel their subscriptions. This means that you might end up getting charged for another month (or year), even when you really wanted to cancel your subscription.

Fortunately, Squarespace makes it very easy for people to cancel their Squarespace subscriptions. They have a web-based cancellation process that provides two cancellation options.

You can either cancel your subscription immediately (your site will go offline immediately after cancelling), or cancel auto-renewal (your site will remain online until the current subscription expires).

Free 14 Day Trial

Unlike most other DIY site builders, Squarespace does not offer any free plan. Instead, they offer a free 14 day trial. 

This allows you to test whether their services are good for you before you make the commitment to buy. The best part is that Squarespace will not ask for your credit card information for you to access the free trial.

Lack of a free plan might seem like a disadvantage. However, the free plans offered by Squarespace competitors have so many limitations – you cannot use a custom domain, you don’t have access to all features, your site will be filled with ads, and so on.

Therefore, you can’t rely on a free plan to create a professional site. You’re better off giving Squarespace a try, and then making the payment if you feel that Squarespace is good for your needs.

Squarespace Pricing FAQ

Can I switch between Squarespace plans?

Yes. Squarespace allows you to switch between plans depending on your needs. If you feel that you need more features that are not available, just upgrade to a plan with more features. 

Similarly, if you feel that you’re paying for more features than you need, just downgrade to a cheaper plan.

Switching between plans can be easily done from your Squarespace website manager. It’s good to note that if you upgrade to a pricier plan, you’ll receive a prorated charge. Similarly, if you downgrade to a cheaper plan, Squarespace will give you a refund.

Does Squarespace charge transaction fees?

While the Business plan allows you to accept payments on your site, using this plan for any kind of commerce will attract a 3% fee for every transaction. However, there are no transaction fees for the Basic Commerce and Advanced Commerce plans.

If you intend to make sales through your website, your best bet is to go for the online store plans. Not only do you avoid the transaction fees, but you’ll also have access to advanced marketing features that will help you boost your sales.

Is Squarespace worth the money?

While Squarespace might have higher prices than some of its competitors, the price is definitely worth it.

First, Squarespace gives you unlimited storage and bandwidth regardless of your plan, which is something you won’t get with most of the other website builders in the market.

The amazing set of features offered by Squarespace also make it worth the money. Squarespace provides you with all the features you need, regardless of the kind of website you’re building. You’ll also appreciate the fact that Squarespace customer service is top notch.

Is Squarespace helpful for SEO?

Squarespace has a complete set of SEO tools and features that will help you get your site found on search engines like Google.

Some of the basic SEO features that come with each Squarespace site include SSL certificates, site map, clean URLs, clean HTML markup, automatic tagging, accelerated mobile pages (AMP), automatic redirects, and so on.

If you’re technically savvy when it comes to SEO, Squarespace also provides advanced tools and features that you can use to improve your SEO game. However, Squarespace doesn’t allow third party SEO tools and plugins.

Is the Squarespace website builder good for beginners?

Squarespace is a great website builder for beginners. It has a user-friendly and intuitive interface that makes it easy even for complete beginners to build great websites, even without any technical skills.

It also has a good collection of website design templates that allow anyone to create beautiful, well-designed websites. Finally, Squarespace also provides a great set of features that allow beginners to create fully functional sites with just a few clicks.

Next Step: Getting Started With Squarespace

If you want a great, easy to use and convenient website builder, Squarespace is your best bet. Squarespace comes with four pricing plans that ensure that you’ll find exactly what you need without having to break the bank for it.

If you want to start blogging or build a small business website, go for the personal plan. If you want a bigger business website, go for the Business plan. 

If you want to start a medium-sized online shop, the Basic Commerce plan will work best for you, and if you want more powerful marketing and analytics tools for your ecommerce site, go for the Advanced Commerce plan.

Ready to start building your site? Try Squarespace today or reach out to Squarespace help to learn more about their plans.

Written by
Anastasia Belyh
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