20 Excellent Lawyer Websites Examples

Updated Feb 14, 2023.

There are over 10000 lawyer websites online. While some do not get up to 2 visits daily, others are getting over 500 daily visits and are ranking at the top of Google's result page. 

Taking your law firm online is the best way to increase publicity and reach a large number of people at once. But what happens when your law firm's website is doing just the opposite?

Not having a website is similar to having a bad website. You get little to no conversion, no contacts, no bookings, and worse… NO CLIENTS!!!

In this article, you will see inspiring examples of real websites that attract online visitors and turn potential clients. 

Your website is the first image people have of your law firm. If your website looks horrible or too clustered, then that would affect your firm negatively. You don't want people having a bad opinion of your firm, right?

Using these examples, you can build an amazing website for your law firm with any of the best website builders. Now you can attract clients online with an amazing lawyer website.

Ready to learn how to make a great first impression with your website? Let's begin!

1. Mulinazzi Law Office (Made with WordPress)

A Family Lawyer Website With A Clear Outline Of Its Practice Areas

Mulinazzi Law Office is a Family Lawyer Website With a Clear Outline of Its Practice Areas

Mulinazzi Law Office is a family law firm located in Columbia, Maryland. The firm consists of a team of high-profile family law attorneys and headed by Thomas Mulinazzi, himself.

What to Learn From Mulinazzi's Lawyer Website

The website is very professional and makes the visitor feel they are at the right place. With all the amazing features, the website didn't fail to carry the visitor along by displaying strong attorney profiles. 

Aside from the numerous awards and recognitions displayed, the strong profiles of each attorney are enough to convince any visitor that they are the right firm to work with. 

Attorney profiles are one of the most visited sections when people visit a lawyer's website. They want to know about the person, whose services they might need. Part of the goals of your legal website is to convince people to higher your services.

Your attorney profile is your bio. A boring bio will make your visitors think twice about contacting you or your firm. Have a strong bio that eludes confidence and professionalism.

Here is how to achieve a strong attorney profile:

  • Take individual professional headshots of you and your team. If you are a one-man army, then take for just you.
  • Mention your experience and education history in the law field. This is very important information for potential clients
  • Talk about your previous cases. You can also include pro-bono cases too.
  • List your practice areas
  • (Optional) A personal means of contact.

2. Shumway Van (Made with Wix)

A Great Lawyer Website With A Confident And Reassuring Bold Headline

Shumway Van is a Great Lawyer Website With a Confident and Reassuring Bold Headline

Shumway Van is a partnership law firm founded by Douglas Shumway and Michael Van. The firm specializes in a variety of practice areas – from family law to personal injury law, immigration, and so on.

What to Learn From Shumway Van's Lawyer Website

The firm's website is bold and confident. Coincidentally, these are qualities every great lawyer should possess. From the homepage of the website, the visitors are welcomed with a confident headline. 

Your headline should be a confident statement that reassures your visitors that they are in the right place. It shouldn't be about you but about what your clients get from choosing you. 

Because your headline is the first content people see when they click on your website, make it worthwhile. Just like Shumay Van's headline, let yours create curiosity while showing confidence. Use action words!

Shumway Van didn't just stop there, the website introduced the online vision to the passion and “driving force” of the brand. It explains what the firm aims to achieve. This is another great introduction for your online visitors to know about you. 

Your homepage should propel people to keep scrolling and clicking through the different pages on your website.

3. Berke and Berke (Made with GoDaddy)

A Detailed Lawyer Website With A Simple Yet Professional Outlook

Berke and Berke is a Detailed Lawyer Website With a Simple Yet Professional Outlook

Berke and Berke is a Matrimonial and Family Law firm based in New York. The firm was founded by Jeffrey Berke and Jason Berke. 

What to Learn From Berke and Berke's Lawyer Website

The lawyer website chose a simple but professional outlook. There is a background image that tells the nature of its profession.

All information displayed on the website is timely and straightforward. Any visitor can understand what the website is all about from just a simple scan‐through.

Likewise, your website should not be too clustered. Your online visitors are from different walks of life. They usually have very little time to check through your website, especially when there are over 100 other competitors with websites to scan through. 

Your website aims to make a good first impression, so let your online visitors get access to the relevant information as soon as they click on your website. 

For your website, focus on the most important information. These are the things people look out for when they visit your website.

However, you have to be careful not to make your website look almost empty. An almost empty website would only affect your business negatively.

4. Page Law (Made with Squarespace)

A Brilliant Lawyer Website With A Strong Client Testimonial Strategy 

Page Law is a Brilliant Lawyer Website With a Strong Client Testimonial Strategy

Page Law is a personal injury law firm based in St Louis. The firm was founded by John Page and Tonya Page, and also specializes in family law. 

What to Learn From Page Law's Website 

The website is designed to make the visitors' experience worthwhile. You can tell that the website is well-thought-out. Everything on the website is excellent. 

But what stands out is that the website shows all the great testimonials they have had from past clients. The visitors get to keep scrolling to read all the amazing reviews. This is a great strategy because the more visitors read the clients' testimonials, the more convinced they are about hiring you to handle their case.

Do you want your website to convince people to hire your firm? Include clients' testimonials!

Incorporating clients' testimonials to your lawyer website wipes out any doubt that your potential clients may have about your firm. Good testimonials help these potential clients have a better understanding of your services.

Additionally, positive testimonials give your firm a positive reputation. This is very vital if you want to impress your online visitors in different parts of the country. Use the power of testimonials, never forget that!

Another beautiful thing about the website is the profiles of the attorneys. The attorneys' profiles are like the perfect online resume presented for potential clients to see the qualifications. 

Your website is your first interaction with thousands of people, across America, at the same time. These people are likely your potential clients. Let them see that you are the one they need to handle their case. Showcase your qualifications and experiences.

5. Ada Evans Chambers (Made with Wix)

A Simple Lawyer Website With A Smart Storytelling Strategy

Ada Evans Chambers is a Simple Lawyer Website With a Smart Storytelling Strategy

Ada Evans Chambers is located in Sydney and has a host of talented and experienced attorneys. The firm consists of a host of skilled and experienced attorneys. 

What to Learn From Ada Evan's Lawyer Website

For a firm that specializes in a variety of practice areas, the website is really simple. The website uses a monochrome color of black and white to highlight the minimal effect. The page looks vintage and beautiful.

Ada Evans only focuses on the important things. The website not only shows the online visitors ways to contact the firm but also uses the power of storytelling.

Although you are a law firm, which is a very professional career, you can still blend in some creativity to your website. Your visitors don't have to get bored because you are a lawyer. 

On the contrary, content that is both entertaining and informative, makes them stay for a longer time. And the best way Ada Evans grabs attention, in a not-so-colorful website, is through storytelling. 

A nice story about the founder of the firm is good content. You can tell a story about how your firm was founded, or about a top case you worked on, or your driving force as a law firm. 

A story helps your potential clients understand you better.

6. Matrona Law (Made with Squarespace)

The Perfect Example Of A Lawyer Website With A Friendly, Yet Professional Tone

Matrona Law is the Perfect Example of a Lawyer Website With a Friendly, Yet Professional Tone

Matrona Law is a special litigation firm in Toronto, Ontario. The firm was founded by Barr Niki Kanavas. It specializes in all things real property. 

What to Learn From Matrona Law's Website 

For a litigation law firm, the website has a beautiful design. The website is very easy to navigate through. It places its menu as its header, so it is easier for online visitors to just click through each simple web page. 

The firm knows its target audience so it uses both a friendly yet professional tone in its website. A perfect example can be seen when the website uses a friendly call to action to encourage people to contact them for their cases. 

In as much as you are into a very professional career, your web site's visitors are from different places with different temperaments. Your general tone should be warm and friendly so they can relate to you.

Even in your call to action, use a friendly tone just like Matrona Law did. Giving your online visitors a warm welcome lets them know that you are glad to work with them.

7. Horton Law Firm (Made with WordPress)

Horton Law Firm is an Inspiring Example of a Lawyer Website Design That Corresponds With The Firm's Logo 

The Horton law firm consists of a large group of high-profile attorneys. The firm has been in operation for about 150 years. You can tell that they are highly experienced in their law field.

What to Learn From Horton Law's Website

The website has a unique website design. It uses dull colors to give off a creative website design. The predominant color on the website corresponds with the color of their official logo design.

Colors and designs send a non-verbal message to your online visitors. Imagine having a color for your logo and another different color for your website. It causes some distractions (except if the web designer knows how to creatively blend the two colors).

Additionally, on every page on the website, there is a call-to-action message that encourages people to speak with one of the attorneys.

It is possible that while surfing the sea of content on your website, your online visitors might forget to take the next most crucial step, especially if there is no reminder to do so. 

Use actionable words on your website and encourage your visitors to contact your firm, at least that is part of the goal of having a strong lawyer website. 

You can incorporate an active call to action on every page, just like Horton Law's website. Doing so will prove you are both proactive in business and open to working with new clients.

8. Nicole Black Law (Made with Wix)

A One-page Lawyer Website With A Personal Introduction

Nicole Black Law is a One page Lawyer Website With a Personal Introduction

Nicole Black is a lawyer, journalist, and speaker. Her law firm is located in Monroe County. The overall design of her website is very simple. The information is personal and straightforward.

What to Learn From Nicole Black's Lawyer Website

The website gives a personal introduction about the lawyer. Whenever people are on a budget, they usually go for firms that they can afford. In that case, they would hire a small firm. 

The fact that you have a small firm doesn't mean you are inexperienced. On the contrary, you get to show your clients your qualifications and develop a personal relationship with them.

For that reason, your website should be personal. This means that your attorney profile can include personal pronouns “I” and should be friendly. 

Nichole Black made her profile short and shows her qualifications and experience as a lawyer. Any visitor who sees this will feel encouraged to get in touch with her because they feel she will understand their case.

In the case of being in a large law firm with over 10 attorneys, this may not be the right thing to do. But for a small firm, get friendly and a bit personal. Like Nicole, you can take them directly to your email address. This makes them feel closer to your services.

9. Wilkerson and Rood (Made with Strikingly)

A Lawyer Website With A Detailed Explanation Of The Practice Areas

Wilkerson and Rood is a Lawyer Website With a Detailed Explanation of The Practice Areas

The law firm is made up of a team of lawyers that specialize in personal injury cases and real estate. The firm is a partnership; founded by two partners – John Wilkerson and Brandy Rood. It is based in Florida. 

The website first introduces the two partners. The website is a simple one-page website with the right and important information displayed. 

What to Learn From Wilkerson and Rood's Lawyer Website

Everything the online visitors need to know about the firm is clearly displayed. But another great thing about the content on the website is that it shows simple but detailed information about the practice areas.

Your lawyer website should contain detailed information on your practice areas. It's more like telling your online visitors specific areas your firm specializes in. If you want to give further information on your practice area. 

You can dedicate a whole page, where you can also include sub-practice areas and link to attorneys in your firm that handle these areas.

By doing this, you are also helping your website boost with great SEO rankings. You will be able to use relevant keywords to increase your SEO benefits.

10. Parvin Law (Made with Wix)

A Lawyer Website That Shows The Online Visitors The Promise It Offers Its Clients

Parvin Law is a Lawyer Website That Shows The Online Visitors The Promise It Offers Its Clients

Parvin Law Group specializes in helping families and business owners protect what is important to them. This is the headline boldly displayed on the firm's website.

What to Learn From Parvin's Lawyer Website

The website uses lots of whitespaces to help create visual balance and design. The whitespace makes the content on the website easily digestible. But a special thing about the website is the promises the firm makes to both its clients and potential clients.

The bold statements made helps the online visitors better understand what the firm's vision and goals for its clients entail.

Every top business has a promise. It is this promise that acts as your firm's Unique Selling Point (USP). It is what sets you apart from your competitors and convinces your potential clients that they should place their bet on you.

People are more likely to contact you when you give them a promise to hold on to. If you have more than one promise, feel free to tell them.

Note: Do not overpromise and under-deliver. Doing this will only hurt the image of your firm in the worst ways you can imagine. Be honest about what you can offer. If possible, underpromise and over-deliver. 

Also, be specific about your promises. Do not be ambiguous so your potential clients won't misunderstand you and get the wrong message.

11. Paul .E. Rupp Jr (Made with GoDaddy)

The Perfect Example Of A One-page Lawyer Website With Detailed Information

Paul .E. Rupp Jr is The Perfect Example of a One page Lawyer Website With Detailed Information

The law firm is owned by Pau Ruppl, a Wall Street Journal award-winning lawyer. The firm is located in Boston, Massachusetts, and specializes in different practice areas under real estate.

What to Learn From Paul Rupp's Lawyer Website

Here is another beautiful example of a one-page lawyer website with adequate information and a nice background image

One-page websites are a good option to consider, especially when not every online visitor has the patience to keep clicking through web pages to get the relevant information needed. 

The visitor can easily scan through the website and get all the information he wants in a few seconds. 

It is tempting to want to have different pages on your website so it doesn't look empty. But if you do not have much information to display, go for a one-page website. Remember, you can always update your lawyer website and include additional pages if there is more information to display. 

A one-page website is recommended if you are just starting with your law firm and there are no testimonials or blog topics to post.

Also, the website gives online visitors multiple means of contacting the firm. The potential clients can either contact them via phone call, email, or visit in person. There is an address and a map to guide the visitor in case he wants to visit the firm offline.

12. DKM Law Group (Made with Squarespace)

An Example Of A Lawyer Website With A Minimalist Design 

DKM Law Group is an Example of a Lawyer Website With a Minimalist Design

DKM Law Group is a commercial litigation law firm. It specializes in all things concerning real estate, finance, and insurance. The firm is located in both California and the Pacific Northwest, with a host of prominent attorneys under it.

What to Learn From DKM's Lawyer Website

The website is a perfect example of a minimalist website design. There are lots of benefits attached to having a minimalist web design. 

The most important benefit is that your website is easier to load with a faster loading speed. People have very little patience, especially when it comes to accessing information pages on the internet. If your website takes a while to load, the visitor would leave and visit your competitors instead. 

Your website is your firm's first impression to thousands of people. You should make sure it makes a good impression and increase the positive user experience. 

DKM's lawyer website didn't include images or videos but was still able to maintain engagement. 

Another benefit is that you can focus on SEO content. Your design cuts down on unnecessary clutters on your website. With the clutters gone, you can now focus on the important features of a good lawyer website.

A minimalist web design is beneficial to both your website and your firm. There are fewer distractions in it than in a website full of different attention-grabbing content.

13. Boyce Law(Made with WordPress)

A Smart Lawyer Website That Uses The Power Of Storytelling

Boyce Law is a Smart Lawyer Website That Uses The Power of Storytelling

Boyce firm is an integral part of Sioux Falls, South Dakota. The firm has been in existence for over 150 years. 

What to Learn From Boyce's Lawyer Website 

The lawyer website has an incredible background design image that changes each time you load the website again. It is an interesting feature to always show a new design. 

The firm also shares its passion with its online visitors through creative storytelling. Storytelling is a very powerful way to make your page come alive. Through storytelling, your online visitors can feel your passion and better understand your firm's goals. 

For example, Boyce firm used the “About” page on its website to tell its online visitors about the history of the firm, how it was founded, what passion it was founded in, and how the firm has grown so far to become one of the best firms in South Dakota.

Storytelling intrigues your audience. It gives them a better insight into what your firm is all about. As they connect with your story, they are more likely to choose your firm because they feel connected to what your firm represents.

Another great thing about Boyce's website is that there is a news section to update the online visitors about anything new concerning the firm and in the county. 

In other creative lawyer websites, there is a blog. Having a blog/news section for your website is another way to boost your SEO rankings. This is a great marketing strategy for more potential clients to find you. 

A news section will also keep your online visitors updated about the latest legal news in the firm and your locality.

14. Hernandez Law Office (Made with Weebly)

Beautiful And Professional-looking Lawyer Website With A Great Homepage Design

Hernandez Law Office is a Beautiful and Professional looking Lawyer Website With a Great Homepage Design

Hernandez Law is a fully bilingual law firm that specializes in different practice areas; from Personal Injury to Criminal Law Defense, Workers' Compensation Injuries, and Employment Law

What to Learn From Hernandez Law Firm Website

A lot can be said about the firm's website. But the best feature is the beautiful homepage design. It shows the key content on the homepage before you can click to see more.

The homepage is the first thing people see when they click on your link (on Google or your social media bio). 

People first judge the content of your website right from the homepage. Invest in a good homepage design. Unless you are going for a minimalist design, don't leave your homepage boring and lifeless. Invest in good visuals.

15. Michael. G. Cassidy (Made with Wix)

An Easily Accessible Lawyer Website

Michael. G. Cassidy is an Easily Accessible Lawyer Website

The Law Offices of Michael G. Cassidy is a law firm in New York City. The firm has been providing full legal services on and specializing in a variety of legal practice areas. The entire team is led by Michael G. Cassidy, himself. 

What to Learn From Michael  G. Cassidy's Law Firm Website

The website is very accessible and mobile-friendly. This means the lawyer website can be easily accessed anywhere, regardless if it is accessed through a phone or a computer. An easily accessible website also improves your SEO rankings.

By allowing your lawyer website to be accessed easily, you are improving usability for all types of visitors. 

It is very frustrating to visit a website but you are not allowed full access because you are using a mobile phone. A large number of internet users access the internet through their phones because it is easier to carry about and faster to get information. 

Imagine restricting your access to only computers or laptops, then you are shutting out a lot of potential clients from seeing what you offer and giving you a chance.

Broaden your reach by making sure your website operates very well on both mobile phones and desktops. Use a web designer to make this possible.

16. Garcia and Garcia (Made with WordPress)

A Lawyer Website That Uses The Power Of Email Marketing 

Garcia and Garcia is a Lawyer Website That Uses The Power of Email Marketing

Garcia and Garcia specialize in Criminal and Crimmigration cases, Family Law, and Deportation cases. The firm has different offices in Texas. 

What to Learn From Garcia and Garcia's Lawyer Website

The website allows online visitors to send a personalized message of their request via email. Through this, they can easily add potential clients to their email contact list. 

While it may feel the opposite, emailing is still an effective means of e-communication because it is very fast and personal (in a professional way). You are most likely to get a response in a few minutes.

Through emails, you can send out e-newsletters to your past clients and your potential clients. You are putting your firm in their minds so that if anything should come up, your firm is the first choice in mind. 

The power of emailing lets you stay connected with your clients. After handling a client's case, the relationship doesn't just end there like that. It should continue through recurring newsletters. It doesn't have to be sent daily but can be sent weekly.

17. Revisor Jura (Made with WordPress)

A Lawyer Website With A Great Icon Choice 

Revisor Jura is a Lawyer Website With a Great Icon Choice

Revisor Jura is a Danish law firm that consists of a team of specialists who offer legal advice to financial companies, lawyers, and auditors on money laundering and GDPR (General Data Protection Regulation) compliance.

What to Learn From Revisor Jura's Lawyer Website 

The design of the website gives it a sophisticated look. The color combination for the homepage makes the website look unique. Another good thing to learn from the website is the use of icons to represent the other pages on the website.

Using bold icons to indicate other web pages draws attention to those pages. The online visitors can easily choose which one they should visit first. 

The icons help your online visitors quickly grab what the text is about. Use icons on your web design to draw attention and increase readability. Icons are cool visuals and fun to look at.

For example, on Revisor Jura's website, a washing machine icon was used to indicate the money laundering section. Personally, it is creative.

Another great thing about adding bold icons to your website design is that it gives your website a nice aesthetic. Discuss with your web designer the best icons to use.

18. Ashby Firm (Made with Squarespace)

A Very Smart And Creative Lawyer Website With Brilliant Features 

Ashby Firm is a Very Smart and Creative Lawyer Website With Brilliant Features 

Ashby firm is a law firm headed by Drew Ashby, a high-profile and very experienced lawyer. The firm is located in Georgia. 

What to Learn From Ashby's Incredible Lawyer Website 

The website is amazing – from the top to the bottom. Everything about the website is worth learning from. The design is both professional and clean.

The key features of the website include:

  • An engaging background video
  • FAQ page 
  • Powerful testimonials from real people of influence 

Aside from the creative and meaningful headline on the homepage, the website uses great visual content in the form of a video background video. 

The background video attracts the attention of the online visitors before they can scroll to see other amazing content on the website. Videos are more engaging than pictures. 

Incorporate a video that shows the daily operations in your firm, your court cases, when you negotiate deals for your client,  and so on. Videos speak to your potential visitors more than texts and pictures can. By seeing motion pictures, your potential clients see and “feel” what your firm's passion is about. 

Video storytelling is a very important content piece your firm should include in its website. Never underestimate the power of video content marketing. 

Secondly, Ashby firm includes FAQs on its lawyer website. Another reason why it is among the best law firm websites. I think this is a very smart move. 

Your online visitors would have questions when they visit your page. Unfortunately, not all information displayed on your website can answer these common questions. When this is very likely to happen, create an FAQ page where you can answer them. 

Answering questions shows your online visitors that you are thoughtful enough to improve their user experience. They appreciate the fact that you dedicated a page to help them satisfy their curiosity. With this, they will be more likely to reach out to your firm.

Like Ashby, also use powerful testimonials to convince people. Use testimonials from your best clients.  You don't have to mention intimate details but you can include the results you achieved.

When building your website, always think about what your ideal clients would want to see on a website that would make them reach out. Your website should convince them that you are a perfect choice.

19. Carmen Roe (Made with GoDaddy)

The Perfect Law Firm Website With Great Copywriting Strategy 

Carmen Roe is The Perfect Law Firm Website With Great Copywriting Strategy

Carmen Roe is a criminal defense lawyer. She is the owner of Carmen Roe Law Firm which is located in Downtown Houston, Texas. The firm deals in all criminal defense 

What to Learn From Carmen Roe's Lawyer Website 

The website is very smart. You can tell that the personality of the firm is represented perfectly on its website. 

Carmen Roe uses good copywriting both in visuals and in texts. The legal industry is very big, which means you have lots of competitors. Your website is a way to pitch your firm higher than the others so that your potential clients will contact you.

To achieve this, great copywriting is very important. By “great copywriting”, I mean clear and concise copy. 

Your message should be tailored directly to your audience. Lawyers are smart and full of big words. Yes, it's true. But those big words and “intellectual prowess” are not needed in your copy.

Speak in your client's language. This means you should use short sentences and paragraphs so they can be carried along too. 

Also use copywriting on your headline, about page, practice areas, call to action, and so on.

20. Dadgostar Law (Made with WordPress)

Lawyer Website That Uses A Creative Design Template To Optimize User Experience 

Dadgostar Law is a Lawyer Website That Uses a Creative Design Template To Optimize User Experience

Dadgostar Law is a family-owned law firm in Los Angeles. The firm specializes in personal injury and employment law. The law firm is owned by a brother and sister.

What to Learn From Dadgostar's Lawyer Website

The lawyer website uses one of WordPress's professional design templates for lawyer websites to create its sleek website design. The website is organized, with every detailed information displayed.

If you are just starting with your law firm website, you probably don't have any idea of what to do. Fortunately, you can use the design templates from any of the best website builders.

Using a design template is a great starting point, especially if you have no idea where to start from. A well-designed website increases visibility and builds credibility.

Frequently Asked Questions on Lawyer Websites

How Can I Easily Achieve A Brilliant Lawyer Website Design?

Because the legal industry can be very competitive, your lawyer website must stand out to give you a better chance of getting more clients.

Thanks to themes from website builders, like WordPress, achieving an engaging design for your website is not impossible. Using already existing themes, you can easily design a website that reflects your firm's personality and values.

In creating a brilliant law firm website for your firm, branding is very important. Branding is more than just putting your firm's logo on your website, it is about making your website stand out from the sea of lawyer websites on the internet. 

Here are simple steps to getting a great website design:
– Research on what your target audience wants. You can also note down things to learn from the top lawyer websites in your field 
– Use creative colors that compliment your law firm
– Update your CTA links
– Use active words
– Invest in great visual content for more engagement 
– Have a great attorney profile
– Use clear and concise words, especially in your practice areas 
– Ensure your website is straightforward and easy to navigate 
– Use whitespace to balance your content 

These are the simple steps to ensuring you have a great website design.

How can I Optimize My Lawyer Website for SEO?

Optimizing your website for SEO is a very integral part to consider when building your website. Good SEO practice boosts your visibility above your competitors. It increases your rankings on the search engine. 

The higher your rank, the more potential clients you attract because it is easier to find you. The work of your website is to increase your visibility to a wider audience.

Determine the keywords 

Determine what keywords you want your firm's website to rank on Google (or any other search engine) for. These keywords could be from your practice areas and your locality. It is best to use keywords with low competition and high search. Use tools like SEMrush and UberSuggest to help you get the best keyword lists

Incorporate these keywords into your website 

This is where most people miss it. Don't stuff them on your website, incorporate them naturally. Let it not look like it was forced because it will not make sense. Google might realize what you are trying to do and punish you for it. 

Use your keywords on each web page. If you have different keywords, you can use each one for each page. This is advisable so you don't stuff your keywords 

Use Title Tags and Metadata 

Title tags and metadata are very important if you want to optimize your website. They are needed on the search engine algorithm. Metadata is used to provide details about your web page to Google and other search engines. When writing your title tags and metadata, also use your keywords.

Leverage on the power of content marketing

Use blogs to create content for your website. You can incorporate your keywords into your blog topics. This increases your chances of getting noticed.

Include links

Inbound and outbound links are very crucial for SEO. By using inbound (internal) links, you are making it easier for your online visitors to navigate through your website. The more they navigate through, the longer they stay on your website. Outbound (external) links build your domain authority.

Optimize user experience 

Make sure everything on your website is working, including the loading time. Your website should not take a longer time to load. This frustrates the experience of your online visitors. Also use clear designs, high-quality visual content, amazing testimonials,  and so on.

What Must I Include in My Lawyer Website?

Your lawyer website is your platform to show your many online visitors how great you are and what you can offer them. It is where your potential clients come to check you out before deciding if you are worth considering or not.

Your potential clients need certain information before contacting you. Your website provides that information. 

– A homepage – to make that first impression
– Lawyer biography – this acts as your CV where you list your qualifications and experiences 
– Testimonials – You need good social proof from real clients to convince your potential clients about the quality of results you give
– Practice areas – Your potential clients need to know where you specialize in.
– Blog/news section  – for more engagement
– Means of Contact – this could be an email address, phone number, and physical address. You want to give your visitors an open door to reach you 
– Strong CTAs 
– FAQs page 
– Engaging visual content

Is it Appropriate to Include Social Media Links to a Lawyer Website?

Yes, it is. Social media is a very active means of interaction in today's world and every business (not just the creative ones but even the office/u0022too professionalu0022 ones too) is on it. 

Over the years, the social media space has evolved from being just a place where people post funny pictures and videos to a place where businesses can grow and increase their reach.

As a lawyer, social media integration is very important for your law firm. It is an extension of your marketing strategy. With this, you are inviting more people to your website and increasing your website's traffic. Likewise, through the social media links on your website, your online visitors get to also check you out on social media and interact with you there.

Social media integration helps you increase your awareness for your firm. It is very effective because you want to engage with a vast number of people. However, stick to your brand image and don't give off a different message from both online platforms.

Launch Your Stunning Lawyer Website

It doesn't matter if you have a small firm or a large one. What matters is getting the best clients and winning. You cannot grow if you hardly get hired for a case. That is why a great lawyer website for your firm is what you need. Your potential clients are out there and the only way for them to meet you is through your online website. 

Going online gives you a higher chance of getting noticed by these clients. But getting noticed is not just enough, they have to see your potential and know you are worth their money. A boring website gives off a negative impression to your many online visitors.

Optimize your website for SEO and use the best lessons to learn from the websites mentioned in this article. Do not forget to research and keep your website updated on your latest trends concerning your practice area. Your web pages must be easy to navigate through.

As you are just starting, use already made lawyer design templates offered by the best website builders. It is your chance to show your professionalism and creativity.

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Martin Luenendonk

Editor at FounderJar

Martin loves entrepreneurship and has helped dozens of entrepreneurs by validating the business idea, finding scalable customer acquisition channels, and building a data-driven organization. During his time working in investment banking, tech startups, and industry-leading companies he gained extensive knowledge in using different software tools to optimize business processes.

This insights and his love for researching SaaS products enables him to provide in-depth, fact-based software reviews to enable software buyers make better decisions.