Asana Pricing – Which Plan is Right For You in 2024?

Updated Jul 26, 2023.

Asana has emerged as one of the best task management software tools, mainly because of its intuitive interface. The platform is also known for its feature-rich free plan and carefully thought-out, affordable premium plans.

If you are wondering if Asana is a good choice for your business, keep reading. This post is a comprehensive pricing guide for Asana. We will also discuss the features that come with each plan, shed light on some strong alternatives to Asana, and answer some frequently asked questions about the platform.

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Asana Pricing Comparison: Which Plan Should I Pick?

Asana has four plans: Basic, Premium, Business, and Enterprise. The Basic plan is completely free, and the Premium and Business plans cost respectively $10.99 and $24.99 per user per month. The Enterprise plan is a custom plan. Let’s take a closer look at the pricing strategy of the platform.

1. Basic

Best Asana Plan for Individuals and Teams with the Most Basic Project Management Needs

Asana Basic Plan for Individuals and Teams with the Most Basic Project Management Needs

This is a free plan that can serve up to 15 team members with a limited set of features. If you need a tool to manage simple tasks and personal to-do’s, Asana’s Basic plan may be enough for you. It’s free forever, with no strings attached.

2. Premium

Best Asana Plan for Teams That Need Advanced Features to Manage Complex Projects

Asana Premium Plan for Teams That Need Advanced Features to Manage Complex Projects

Asana’s Premium plan is designed for teams that need to go beyond creating and managing to-do lists. Billed annually, this plan costs $10.99 per user per month. And billed monthly, it costs $13.49 per user per month.

3. Business

Best Asana Plan for Companies That Need to Manage Work Across Initiatives

Asana Business Plan for Companies That Need to Manage Work Across Initiatives

Designed for large businesses, the Business plan costs $24.99 per user per month if billed annually. And if billed monthly, the plan costs $30.49 per user per month. By paying annually, you can save a good amount of money.

4. Enterprise

Best Asana Plan for Enterprise-Grade Features

Asana Enterprise Plan for Enterprise Grade Features

The Enterprise plan is suitable for businesses that need Asana’s full suite of features. The price of this plan depends on the specific features you choose for your business. You have to contact Asana to get a quote.

What Features Do The Different Asana Plans Include?

1. Features of the Basic Plan

Asana is pretty generous with its free Basic plan. While this plan comes with limitations, they are not crippling for small projects. Here are the features at a glance:

  • Unlimited tasks
  • Unlimited projects
  • Unlimited activity log
  • Unlimited messages
  • Collaboration with up to 15 teammates
  • Unlimited file storage (100 MB per file)
  • Board view projects
  • List view projects
  • Calendar view
  • Project overview
  • Assignee and due dates
  • Project brief
  • Time tracking with integrations
  • iOS and Android mobile apps
  • 100+ free integrations with apps

Unlike some other project management tools, Asana does not impose any limitation on the number of tasks—even if you are using the free plan. You can break your tasks down into small, actionable steps, assign them to your team members, and set due dates.

Asana’s calendar view is a great feature that helps you balance out your schedule. The calendar shows you which days are packed with work and which days are not, and allows you to adjust your schedule accordingly.

Features of the Basic Plan
Source: Hevodata

The board view allows you to precisely plan your weekly schedule. You can create columns for the days of the week, and under the columns you can create tasks that represent the chores you’d like to get done.

Whether you want to improve your diet, start reading more, or get in better shape, Asana’s Basic plan has something to offer you. As you outline your goals and projects in detail, taking actions becomes a lot easier.

The Basic plan allows up to 15 team members. So, if you want to work with a larger team, you will have to consider upgrading to the Premium plan.

Anyone who knows project management basics knows that it is important to create private projects when running operations on a large scale. A limitation of the Basic plan is that users can’t create private projects. That means all your projects will be visible to all team members.

If your needs are simple, Asana’s Basic plan is totally worthwhile. Many small business owners are using this free plan with great satisfaction.

2. Features of the Premium Plan

The Premium plan is designed for users who find the Basic plan inadequate for running their operations. The plan offers some pretty advanced features, apart from the ones available with the Basic plan. Here are the additional features:

  • Timeline
  • Reporting across unlimited projects
  • Unlimited dashboards
  • Custom fields
  • Advanced search
  • Unlimited free guests
  • Rules
  • Forms
  • Task templates
  • Start dates and times
  • Admin console
  • Milestones
  • Private teams and projects

The Timeline feature makes it super easy to create project plans and stay on track. You can view the deadlines of the tasks, and thus identify issues and fix dependency conflicts. The feature is also used to share plans with everyone and modify the plans as needed.

For every project brief or request, users can use forms to capture the right details. All forms can be tracked in one place. It makes project controlling easier.

To capture information uniformly and sort information easily, you can create drop-down, text or number custom fields. Whenever there are changes in the custom fields, you will receive notifications.

When it comes to managing a project, tasks are often interrelated. The Task Dependencies feature, which is available with Asana’s Premium plan, shows how tasks are related. To keep a complex project on track, you can mark a specific task as dependent on other tasks.

By adding rules, users can even automate manual processes like updating Asana fields, assigning tasks, and more.

Features of the Premium Plan
Source: Businesswire

Adding new workflows is super simple, thanks to the pre-made templates. The templates, of course, can be customized to match your workflow.

When working on a long project, it is important to mark certain points that show that certain tasks have been completed. These points are called milestones in project management. You can clarify project goals by setting task milestones. And that, in turn, keeps your team motivated.

As your operations go on, you can craft your status updates and share them with relevant stakeholders. To populate updates, you can use graphs from Dashboards.

The Premium plan puts a lot of emphasis on privacy. The privacy settings allow you to protect sensitive work, and make teams and projects private or public, whenever you want.

Mid Sized businesses with repeat projects and complex workflows find Asana’s Premium plan immensely useful.

3. Features of the Business Plan

The Business plan, which is designed for managing large and cross-team projects, comes with some highly sophisticated and robust features. It includes all the features available with the previous two plans, plus some more. Here are the features that characterize the Business plan:

  • Portfolios
  • Workload
  • Goals
  • Forms branching and customization
  • Custom rules builder
  • Proofing
  • Approvals
  • Advanced integrations with Adobe Creative Cloud, Salesforce, Power BI, and Tableau

The features are designed for teams that need to plan and manage work across their entire company. You can set your company goals and let everyone involved in the project keep pace with the minute details.

To monitor the timelines, status, and workload across projects, users can use Portfolios. With this feature, multiple projects can be organized and monitored in one place. Portfolios, like Projects, offer several different views. That means, Portfolios can provide insights into projects.

Workload provides a visual snapshot of the capacity of your team. You can easily learn what your team is working on, and rebalance workloads whenever needed. By reassigning and rescheduling tasks, you can keep projects on track. The feature makes it easy to pinpoint conflicts and address risks in a timely manner.

Features of the Business Plan
Source: Pinterest

Proofing allows stakeholders to leave specific feedback, and as a result your team always knows what they need to work on to complete the task. Subtasks are automatically created from annotations, so there is never a room for ambiguity in terms of the responsibilities of your team members.

Approval is another feature that helps you check if your team is on the right track. Approvals can block or unblock projects. Whether you are a contributor, project manager or approver, you can use this feature to prevent bottlenecks.

One of the most notable advantages of the Premium plan is that it allows users to create rules and streamline routine tasks. You can set a rule in such a way that a trigger activates the rule and then an action is automatically performed. This capability makes Asana one of the best workload management tools.

If you are looking for a sophisticated project management tool for managing large, complex projects, Asana’s Business plan is one of the best options out there.

4. Features of the Enterprise Plan

The Enterprise plan is for businesses and organizations that need customized project management features. You can select exactly the features you need for your business.

If you need a project management system that truly represents your business, you will find the Enterprise plan very convenient. A good thing about this plan is that you do not need to pay for the features you don’t need.

Asana Alternatives for Project Management


Best Asana Alternative for Managing Complex Workflows is the Best Asana Alternative for Managing Complex Workflows has been around since 2012. During this time, the platform has consolidated its position as one of the most reliable project management tools.

There are five plans including a free plan and a custom plan. The three predefined plans namely Basic, Standard and Pro start at $8, $10 and $16 per user per month respectively. So in terms of price, clearly has an edge over Asana.

When it comes to creating tasks, Asana has a traditional approach: you create a project and then add tasks to it. lets users create pulses instead of tasks. Pulses can be anything you want them to be, including tasks. Each pulse receives a name, status, and deadline. lets you create groups of your pulses. You can use them for regular project management or project portfolio management. For some, this approach can be more convenient than a classic portfolio view of projects.

The platform is also known for offering great customer support. If you are looking for a powerful project management tool, you can’t go wrong with

2. Smartsheet

Best Asana Alternative for Managing Multiple Projects with Many Moving Parts

Smartsheet is the Best Asana Alternative for Managing Multiple Projects with Many Moving Parts

Smartsheet is another great cloud-based work management software tool used for planning and managing work. The platform is known for its intuitive, spreadsheet-like interface, flexibility and scalability.

There are three Smartsheet plans: Pro, Business, and Enterprise. Pro and Business cost respectively $7 and $25 per user per month. Enterprise is Smartsheet’s custom plan intended for large businesses with complex operations.

Without addons, Smartsheet is a more flexible and powerful platform than Asana. If you are not interested in integrating many other apps, Smartsheet may be a better option for you.

User-friendliness is probably the best thing about Smartsheet. Users who are comfortable with spreadsheets find Smartsheet more convenient than Asana. There is little to no learning curve.

Smartsheet has some features that Asana doesn’t. These features include Baselines, Critical path, Multi-level sort, and external web content in dashboards. Smartsheet is more suitable for large-scale companies with huge and complex project management requirements.

3. ClickUp

Best Asana Alternative for Businesses of All Sizes and Industries

ClickUp is the Best Asana Alternative for Businesses of All Sizes and Industries

With diverse features and a simple interface, ClickUp is among the finest project management tools. The platform boasts over 4 million users.

There are five ClickUp plans including a forever free and a custom plan. The three predefined plans namely Unlimited, Business, and Business Plus cost respectively $5, $9 and $19 per user per month.

A cheaper starting price is just one of the reasons why so many people are using ClickUp. It is an all-in-one project management tool with significantly more features than Asana.

Embedded email, formula calculations, custom task statuses, sprints, assigned comments, custom roles, and 24/7 free support are some of the features that ClickUp has but Asana doesn’t.

ClickUp can be seamlessly integrated with 1,000+ tools and platforms. No matter what type of projects you need to manage, ClickUp can help.

4. Creatio

Best Asana Alternative for Insurance Brokers

Creatio is the Best Asana Alternative for Insurance Brokers

Creatio is a combination of a CRM and BPMS. The platform is known for its sophisticated automation features designed for businesses that focus on marketing, sales, and services. For managing customer relationships, Creatio is a better option than Asana.

Creatio’s pricing strategy is a bit nuanced. There are plans for marketing, sales and services, and two deployment options are available for each of these categories: Cloud and On-Site. Pricing depends on the features you choose for your business.

The platform’s strength lies in its scalability. Whether you have simple or complex requirements, Creatio can help.

This sophisticated tool is considered among the best sales CRM software. Better yet, it is equipped with useful features for managing projects. If you think you need a combination of customer relationship management and project management features, Creatio is the best option out there.

Asana Pricing FAQ

How much does Asana cost?

Asana has four plans: Basic, Premium, Business, and Enterprise. The Basic plan is completely free. The Premium plan costs $10.99 per user per month when billed annually, and $13.49 per user per month when billed monthly. 

The Business plan is $24.99 per user per month billed annually, and $30.49 per user per month billed monthly. The price of the Enterprise plan depends on the features you choose for your business.

Is Asana worth it?

With over 1.3 million paid users, Asana is one of the most well-known and reliable project management tools. Asana can be an immensely useful tool for businesses that need advanced features for project management. It is also good for personal use and small businesses that need only basic features.

Is there a free version of Asana?

Yes, Asana’s Basic plan is completely free, with no strings attached. It comes with some pretty good features for project management, and allows you to collaborate with up to 15 teammates.

How long is the free trial for Asana?

30 days. You will not be charged if you cancel the trial before the expiration date. Once you have canceled your trial, you can continue to use the Basic plan, which is free forever.

Next Step: Choose the Right Asana Plan for You

Asana has a pretty straightforward pricing strategy, and therefore choosing the right plan is not hard. If you are running your operations on a small scale with not more than 15 teammates, the Basic plan, which is free, may be enough for you.

And if you think you need some advanced features, try Asana for free before you invest. Within the 30-day trial period, hopefully you will figure out what the platform can do for your business. You have nothing to lose. Go ahead and try it!

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Martin Luenendonk

Editor at FounderJar

Martin loves entrepreneurship and has helped dozens of entrepreneurs by validating the business idea, finding scalable customer acquisition channels, and building a data-driven organization. During his time working in investment banking, tech startups, and industry-leading companies he gained extensive knowledge in using different software tools to optimize business processes.

This insights and his love for researching SaaS products enables him to provide in-depth, fact-based software reviews to enable software buyers make better decisions.