11 Best Website Builder Software to Create Sites that Convert

Squarespace includes built-in tools like sitemaps, automatic markups, SEO panels, and search-engine-friendly translations. You can also improve your ranking on search engines by accessing built-in mobile optimization, meta tags, and AMP.

Understand your website's performance and gain meaningful insights into who visits and how they interact with your website using Smart SEO analytics tools. This makes Squarespace one of the best website builders for analyzing performance with metrics like activity log, sales overview, abandoned cart, and visitor geographic location.

The website builder software offers an integrated commenting system for your visitors. It includes additional features like bulk comment management, content moderation, and powerful abuse filters.

You can also use the Squarespace app to create an online store for your business. It offers a drag-and-drop tool to easily sort, organize, and manage your products. You can customize your product landing web pages using multiple web design layouts.

When creating a website or online store, it is vital to have a dedicated user base. This website builder software offers an integrated email campaign tool to manage everything from a single dashboard. You can build email campaigns and newsletters to engage your customers or readers. Squarespace is among the few website builders that integrate the campaigns directly with your dashboard.

Create your website from scratch or choose from more than 800 designer-made templates offered by Wix, giving you complete creative control. The drag-and-drop editor is easy to use and allows you to design the website the way you want. With advanced web design features, you can bring your website to life with animations, scrolling effects, and video backgrounds.

If you want to focus more on the business end of your website, you can opt for Wix Artificial Design Intelligence (ADI). As a small business owner, you only need to answer a few basic questions, and the platform will design an excellent website in no time. Wix will customize the content according to your liking, and the website will have beautiful, customized content and images.

You can also manage your contacts through the dashboard and collect all the subscribers in one place. It is one of the few builders that offer this functionality.

The Wix e-commerce website builder software lets you create individual product pages, and you can also track the inventory. With the store manager, you can easily track orders from the dashboard. You can offer your customers multiple payment methods, including PayPal, credit cards, and CODs.

Shopify's website builder is optimized for growth. A comprehensive dashboard gives you a holistic and detailed view of your business. So you can better understand your sales, audience, and orders and tailor your products and marketing.

Attract the right customers by identifying your brand's ideal shoppers. As a small business, you can learn how to reach them through SEO, content marketing, and social media. With the help of marketing and SEO tools, you can edit title tags, meta descriptions, and product details. This helps your customers to find the store in search.

Unlike most site builder software, Shopify offers a POS system that provides you with everything you need to sell online or in person. You can easily turn your device into a powerful point of sale by downloading the Shopify Retail POS app on mobile. The POS terminal is also customizable, so you can keep your most-used apps and discounts at your fingertips.

Reduce errors and increase profits with Shopify's smart inventory management feature. You can create purchase orders for your vendors and suppliers and get purchase order suggestions based on your recent product performance. The system ensures that you always have enough inventory with low stock warnings, which are sent based on the current rate of sales and lead time for each vendor.

Improve your efforts by reducing guesswork and making your campaigns better over time. With marketing dashboard reports, you can track your campaign performance across every channel from start to finish. It is one of the many website builders that offer this functionality but with an easy-to-use dashboard.

Take the hard work out of web design and easily create a professional-looking website with the builder. Zyro offers more than 100 customizable templates made by web designers and optimized for SEO by developers. You can create everything from a single landing web page to a fully functional website with responsive themes.

Some AI tools offered by Zyro include a slogan generator, image upscaling, and background remover. This makes Zyro one of the best website builders with integrated AI tools.

Zyro offers a universal payment solution and supports all popular payment methods, including credit and debit cards. This ensures that your store never misses another sale.

Creating a basic website is just half the task; the other half keeps your customers engaged. Zyro offers a simple CRM tool through which you can keep your customers happy and increase your sales. The CRM tool can send automated emails, discounts, and coupon codes. It is one of the few online website builders that offer this functionality.

With Zyro, you can create mobile-first websites with responsive templates. It automatically optimizes your website for mobile search, and you won’t have to put in any extra effort. This will boost your ranking on search engines and increase your brand’s visibility

You can keep track of your website's performance and sales through the centralized dashboard. Analyze the sales or view the changing trends over time to stay up-to-date.

When you create your website, you always need to analyze how user-friendly the template is. With this website builder, you can see all the changes you make to your website in real time.

Bluehost lets you add limitless products to your online store with an unlimited storage option.

You can easily sync your online store with a calendar and allow visitors to schedule appointments. It offers your customers a fast and streamlined way to book appointments.

The essential part of building your website is creating a brand image. You can easily do that by uploading your favorite font. Additionally, the web builder lets you manage your CSS rules directly from the dashboard.

The robust design and publishing elements let you build your blog content while the background is managed entirely by Weebly. You can create title tags, add meta descriptions, and create custom URLs allowing your blogs to perform better in search and bring more traffic.

To make your websites interactive, you can even add an image slideshow to your homepage and web page. You get complete control over slideshow speeds, transitions, and auto-play elements. Apart from that, you can even add your captions to the images.

To take your website to the next level, you must collect information from your visitors. Weebly offers an online form builder to create custom forms and manage submissions. After the form is submitted, you receive an email, and the data is shown on your website dashboard for easy viewing.

This website builder software gives your customers a powerful product filter search to find exactly what they want. You can highlight your best sellers and let your visitors filter the products based on advanced attributes, including color and price. This makes Weebly one of the most popular website builders for advanced product search.

To stay connected with your visitors and your website’s progress, you can integrate your website with your mobile. You can easily check your site’s stats on the go and respond to contact form entries or blog comments.

WordPress offers an easy-to-use and beginner-friendly interface, which you can use to create a professional or personal website. However, you need to subscribe to a WordPress hosting provider to host your website for better performance.

You can create a mobile-optimized website from scratch or choose one of the free or premium responsive themes offered by the site builder. You can also use some add-on plugins to make your website even more mobile-friendly, such as EWWW image optimizer or W3 Total Cache.

You can use the WordPress media library to bulk upload images and videos to the system. You just need to drag them from your computer to the media library.

If you want to start a website or blog in different languages, there is nothing better than choosing the WordPress content management system. It offers more than 70 languages to choose from. It helps you to present your business worldwide. This makes WordPress one of the best free website builder software for creating sites in different languages.

Posting content three times a day might be difficult, primarily if you handle the website all on your own. Instead, you can schedule your posts to be displayed at specific dates and times. All you need is to create the posts, save them in drafts, and schedule them accordingly.

As a small business, you can easily create a website in 30 minutes and view how many people have visited it using the built-in analytics feature. The analytics includes information about countries, time, and devices and helps to narrow down your target audience.

Strikingly offers a built-in image gallery editor to help refine your website's images. You can either upload your image or choose one from Unsplash. With the editor, you can resize, crop, rotate, add filters or add text to the image. All changes to the images are saved in the gallery. This makes Strikingly one of the best website builder software in the market for editing images online.

When you edit your website, Strikingly automatically saves any changes you make. This ensures you don't lose your work even if your system runs out of charge. However, the web builder doesn't automatically back up all site versions. You can manually clone the web pages you want to back up and then restore them.

Strikingly enables you to customize your website to look perfect on all devices. It ensures that your website sections look perfect, no matter how small the device is.

While it is vital to create an interactive website, it is also essential to ensure that your viewers engage with it. You can create signup forms, manage newsletters, and serve your audience through live chat. Strikingly brings your website to life.

You can build a website the way you like with the help of a visual CSS-powered grid. You can add filters to any element and create beautiful effects. The websites you design are, by default, responsive. This means they will display and perform beautifully, irrespective of the device.

You can display your website to your viewers how you want them to see it. For example, you can easily filter out dynamic content and display it as “featured posts” or sort the content by a specific date range. This makes Webflow one of the best website builder software for filtering content dynamically.

When creating your website, deciding on global brand colors is quite important. In Webflow, you can define color as global. By doing this, every instance of the color would update whenever you change it. This update makes it easier to design and update your website.

To make your website more engaging for your customers, you can add interactive components. These can include customizable forms, social sharing, or interactive google maps. You can display your address by dropping the google maps component and then entering your address in the settings.

Webflow is one of the few tools that lets you add 3D CSS transforms to your website without writing custom code. By adding animations, you can add a new dimension to the design of your website. It is one of the few website builder software in the market that offers this functionality.

BigCommerce lets you create an optimized e-commerce site to improve every step of your customer’s journey. Customize all the themes with built-in CSS, HTML, and Javascript. You can also enhance the checkout experience of your visitor with a server-to-server checkout API.

Make sure you never miss another sale by offering your potential customers various payment options. You can integrate your online store with multiple digital wallets, including Apple Pay, PayPal, and Amazon Pay.

The website builder hosts your website on Google Cloud Platform infrastructure and Google AMP. The built-in Akamai Image manager optimizes your image. These features can speed up your site significantly.

Whether you manage multiple brands or sell products online across different customer segments, you can streamline all your operations with a single account. With BigCommerce, you can create and manage various unique storefronts. This makes it easier for you to analyze all your stores and their stats. BigCommerce is one of the best website builder software in the market for creating multiple stores and managing them through a single dashboard.

If you want to operate your HTML websites in multiple countries, you can use the multi-language customization option. You can localize your website, with translations available through apps and APIs.  Also, make your store global by accepting payments in more than 100 currencies.

If you do not want to spend too much time creating your website, you can use the platform’s AI-powered builder to create a website based on your responses. The builder recommends styles, color palettes, and pre-built templates for your website. You can switch to a drag-and-drop website builder if you need more design flexibility.

When creating your website, you can easily test your design with a preview mode. You preview how your website sections look on a desktop and mobile. All the pre-built templates offered by Jimdo are automatically adapted to adjust to different screen sizes.

With Jimdo, you can create an independent online store without hassle. The web builder does not charge transaction fees, allowing your business to profit more. You can boost your store with sales and discounts while managing all the orders in one place. To improve the reach of your store, you can even sell on Instagram and Facebook. This makes Jimdo one of the best website builder software with no transaction fees.

This web builder easily tracks your entire inventory. Before you list a product, specify how many you have in stock. When you run out of a particular item, the web builder automatically places a sold-out sign next to the product.

Even though Jimdo offers a basic dashboard, you can access basic website analytics, including the number of page views and visitors. You can also connect your website to your Google Analytics account to get a detailed report about your website and audience. You can access the data in your Jimdo dashboard.