16 Best Cheap CRM Software in 2024 (With Free Options)

Quantify the opportunities that your sales reps have with customers. Also known as lead scoring, this feature allows users to identify hot leads that are most likely to convert.

Save time by automating certain parts of your sales process to avoid human error and focus on more productive tasks. That includes follow-up campaigns, outgoing calls, and organizing your data for more effective campaigns in future campaigns.

Store all customer data such as names, phone numbers, emails, addresses, and social media accounts in a searchable database. Monday.com’s contact management system is logically organized and easy to use.

Connect Monday.com to over 40 other applications such as Dropbox, QuickBooks, and Shopify, which can save you tons of money and time.

Get and retain customers by providing excellent customer service with the help of a 360-degree view of customers, which shows you everything there is to know about them from the first point of contact.

Predict your future sales based on data you’re getting from your current pipeline. This feature will give you insights that can help you alter your market plan or anticipate market changes to mitigate your business risk.

Free up your time by setting up custom rules to help you and your team be more productive. By using rules, you can set up Freshsales to perform specific actions based on events or triggers. An example is directing a message to the right sales rep when a lead fills a contact form on your website.

Start converting more website visitors into leads with personalized, relevant conversations. Use the Answer Bot and Lead Gen Bot to launch chat campaigns to engage with your customers in real-time and build a qualified pipeline for sales.

Manage sales performance and see the different aspects of the sales team that are doing great and ones that need improvement.

After capturing leads through web forms, phone calls, or any other channel, the lead management feature helps determine the best prospects to follow up with, based on demographic and psychographic factors.

Manage and segment your contact lists by integrating your CRM software with email providers such as Gmail, Yahoo, and Outlook.

Effectively troubleshoot problems as they arise with the help of the reports you get from the reporting and analytics functionality

Gain social media insights on likes, shares, and comments your brand is getting. In addition to that, know who your customers are with the built-in social media monitoring features.

Connect Hubspot to over 875 different apps and avoid jumping from platform to platform to get specific services.

Make better marketing decisions based on real-time data from apps, devices, and appliances.

Manage the entire sales campaign from a single UI which includes scheduling, analytics, campaign ROI, and more.

Analyze who your hot leads are by analyzing the scores of each. This feature is very limited in the free plan, which means you’ll have to upgrade to the paid plans to take full advantage of it.

Build and edit visual email templates, then schedule, send, and track your emails without signing up for another email marketing service.

Provide instant support by chatting with your web visitors, partners, and team members from the same user interface.

Manage each customer individually to improve customer satisfaction. This feature allows you to manage your customer’s confidential information in a secure environment to avoid data leaks and cyber security issues.

Increase employee efficiency by mimicking the addictive elements in gaming to motivate and reward your employees for hitting certain milestones.

Create and send quotes and proposals straight from Agile CRM. You can also customize them to meet your customer’s tax structure and currency.

Gather crucial customer data such as their names, addresses, phone numbers, emails, social media accounts, and other relevant data that can help you bolster your marketing strategies when introducing new products.

Store customer data in the CRM so that users can pull up the data in an efficient manner. Agile CRM also offers a safeguard to backup and protect the data to prevent security breaches or losses.

Visualize the sales cycle and identify where in the sales funnel each lead is.  ActiveCampaign allows you to filter deals and perform bulk actions such as emailing a select group of customers.

Facilitate the optimization of workflows by automating processes like marketing campaigns, data analysis, data collection, and any other task that was previously done manually.

Identify opportunities for improvement, pinpoint where you're closing deals, and get forecast results. Use the ActiveCampaign feature to see open deals, the conversion rate of all the deal stages, and all won and lost ones in one place.

Import and export your contact list to or from another platform in XLS or CSV file. This feature allows you to make changes to a large group of contacts with just one single command.

A KPI dashboard gives you a quick overview of your monthly sales results. Salesmate allows you to add charts, graphs, and key performance indicators to your dashboard so you can instantly notice trends in your sales performance.

Track the lead source and see how customers found your company. Having this information lets you target your marketing campaigns and send your leads relevant sales material.

Create multiple contacts under one company while also having a separate private client profile for each. That allows you to add detailed information for each person, including the buying process, instead of having a vague company profile.

Salesmate has an excellent Android and iOS app that will help you stay in the loop wherever you are. Get access to your information and tasks, automatically log calls so you can reference them later, and send contacts to your phone.

Manage your customers and leads in a pipeline view, which gives you a quick view of the sales funnel. This feature also allows you to drag and drop leads into different stages of the sales stage as some convert into paying customers.

Capture and organize household, division, or company information and manage relationships. Capsule account records contain information about the companies you do business with, and the contact records contain information about people that work with you. That often creates confusion.

Create custom fields, tags, contact lists, and other features to adapt Capsule to your specific needs.

Access, create, edit and share files with your team or clients directly from Capsule CRM. This feature also allows you to edit rights and set document access to improve security.

Save time and effort by recording customers’ details such as names, social media handles, phone numbers, and addresses. Less Annoying CRM allows you to have any of the contacts at the same price.

Less Annoying CRM allows you to track the performance of your employees as well as their activity. Employees can log in and individually track their tasks, meetings, hours, sales numbers, goals, and other items. Supervisors can also log in and see what the employees are doing.

Visualize the sales cycle and identify where in the sales funnel a specific deal is. Less Annoying CRM allows you to use custom color codes for multiple sales pipelines, which helps you to easily tally the sales and decide which deals to prioritize and which ones to drop.

Get a detailed client profile with all the information from the lead source to previous orders. By having this, it’s so much easier for the sales reps to find data about all meetings, quotes, bills, and previous correspondences on one page.

Make data-driven decisions and monitor the performance of your marketing campaigns with expanded reporting in Insightly. This tool gives you real-time data updates and can be accessed from different portals, making it easy for various personnel to access.

Keep organized and productive. This feature allows your employees to integrate their calendars to schedule appointments and engage customers and prospects accordingly.

Manage the performance of your sales team and ensure that they are at their best. This feature also organizes data by sales reps or other quantifiers to see which aspects of your team are doing well and which are not.

Restrict view or access to specific files on Streak based on the employee's role in the organization. This feature helps to prevent security breaches and data leaks.

Get a summary report of your sales rep's performance or figures on a scheduled basis. Users analyze the raw data of past campaigns from it to better their future marketing campaigns.

An opportunity is a potential revenue-making account or contact. When you qualify a lead, it becomes an opportunity. If you don't nurture it, the likelihood of buying will be low, which is where opportunity management comes in. This feature enables your business to monitor and manage the sales process and gives you vital information to complete the sales process.

Reduce campaign costs, analyze campaign data, and forecast future marketing strategies with this feature. Sendinblue leverages the efficiency of the marketing campaign by automating the marketing process.

Automate workflows to be more productive. Sendinblue can facilitate the optimization processes of data analysis, data collection, and other tasks.

Automate certain parts of your sales process like outgoing calls and follow-up campaigns. Automating these redundant tasks allows your sales team to devote their time and focus on more productive things.

Organize your customer and sales data into manageable chunks. Once that has been done, the feature develops the data into visualizations that you can easily understand. With these visualizations, you’re now able to quantify pain points and key performance indicators, as well as make data-driven decisions.

This feature allows you to add different files such as quotes and invoices to your customer profiles, making it easy to find them. Really Simple Systems allocates varying sizes of storage depending on which payment plan you choose.

Get a quick overview of what has been happening regarding monthly sales. Examples of metrics you’ll see in the Really Simple Systems dashboard are; Monthly Sales, Cost Per Lead, and Customer Lifetime Value. The Sales dashboard is handy during meetings as it will be easy to share a quick overview of sales with your team.

Success due to implementing a CRM system comes down to how well you determine the metrics for success. Forecasting allows you to create a benchmark that you can use to determine whether your results correlate with your efforts.

Identify, score, and move leads down the sales pipeline.  This feature also helps to decide on the marketing initiatives for nurturing them.

Customize the layouts for different processes and the information you want to see, such as custom fields, modules, and buttons. As you continue to grow and understand your brand, you have to change things to try and align with it.

Keep track of quotes of the different products you sell individually. Find the products that are doing well and which are not. Insightly allows you to access all this information from desktop, mobile, and more.

Uses AI to scrape the entire web to find information about your customers and automatically update their profiles. This feature helps you personalize your communication with your prospect, which draws them closer to converting into a customer.

Telephony sounds like a joke, but the feature is convenient and easy to use. Apart from making calls using Zoho CRM, you can record calls and take notes afterward. Other features of Telephony include call scripts, call forwarding and enhanced caller ID.

Zia is an AI-powered assistant that will help you manage your sales data. Zia can help you automate tasks, fetch information, predict future sales, take notes, detect anomalies, and more. This feature is unique in that most of the other tools on the list don’t have it.

Manage and enhance the productivity of your sales team with the help of gamification and forecasts of potential revenue. Zoho CRM allows you to set up multiple currencies, categorize customers quickly, and use AI predictions to prioritize deals and leads likely to convert.

Keep track of where your leads come from and how they are finding your company. Mailchimp allows you to filter your pipeline by lead sources to see how leads from specific sources convert to paying clients.

This feature allows you to create intelligent workflows using rules or logic to automate repetitive tasks, including raising invoices, sending emails, and following up on leads. Mailchimp will send you a reminder to input anything manually and a notification when a task is complete.

Real-time reports give you an insight into different metrics such as marketing campaigns, activity reports, team performance, and sales trends. This feature also allows you to break quotas down into achievable chunks.

Mailchimp has a built-in social media feature that can perform tasks such as; customizing your social media strategies, giving you insights into who customers are, and social listening to what people are saying about your brand.