GetResponse Pricing – Which Plan is Right For You in 2023?
GetResponse has gained immense popularity as an all-in-one marketing tool. Businesses all over the world are using GetResponse for running email marketing campaigns, building landing pages, hosting webinars, and managing customer relationships.
If you are looking for a reliable pricing guide for GetResponse, you have come to the right place. In this post, we are going to discuss the pricing plans and features, provide some basic information about the best alternatives to GetResponse, and answer some frequently asked questions about the platform.
GetResponse Pricing Comparison: Which Plan Should I Pick?
GetResponse has three predefined pricing plans and a custom plan. The 3 predefined plans, Basic, Plus and Professional, cost respectively at $15, $49 and $99 per month, for 1,000 contacts. Customers who pay annually or bi-annually get huge discounts. Max is GetResponse’s custom plan, and the price depends on your specific requirements.
Let’s dive a little bit deeper into the plans.
Best GetResponse Plan for Beginners
For up to 1,000 contacts, the Basic plan costs $15 per month. If you pay annually, you will get an 18% discount. With this discount, the plan costs $12.30 per month. And if you pay for 24 months up front, you will get a discount of 30%. With this discount, the price comes down to $10.50 per month. For non-profit organizations, GetResponse offers a whopping 50% discount.
The pricing is basically determined by the list sizes. As your business has more subscribers, your list size will grow and you will have to pay more. For example, if you have paid $15 and now you have over 1,000 users, next month you will be charged an additional $10.
Best GetResponse Plan for Medium Sized Businesses
Plus is the most popular of the four GetResponse plans.
For up to 1,000 contacts, the plan costs $49 per month when paid monthly. The annual and bi-annual planes offer 18% and 30% discounts respectively, bringing the prices down to $40.18 and $34.30 per month respectively.
If the Basic plan is no longer suitable for your business and you need an automation builder, the Plus plan may be the best option for you.
Best GetResponse Plan for Large Businesses
For up to 1,000 contacts, the professional plan costs $99 per month when paid monthly. When billed annually, GetResponse offers an 18% discount, which makes the price $81.18 per month. And when billed bi-annually, users get a 30% discount. The price comes down to $69.30 per month.
This plan is the most expensive of the three predefined plans. It offers some advanced features that meet complex business needs. If you have a large business and are running your operations with a focus on attaining real prosperity, the Professional plan may be ideal for you.
Best GetResponse Plan for Businesses That Need Personalized Plans
Max is GetResponse’s custom plan. The price of the plan depends on the features you choose for your business.
What Features Do The Different GetResponse Plans Include?
1. Features of the Basic Plan
GetResponse’s Basic plan offers features that are enough for a basic level email marketing campaign. The features also include some lead generation tools. Let’s take a look at the features first.
- Email marketing
- Website builder
- 1 sales funnel
- Unlimited landing pages
- Facebook & Google Ads
- Unlimited lead funnels
The Basic plan allows you to create segments using personal and behavioral information. If you are a beginner and need only the basic features, this plan may be the best option for you. It does not offer an automation feature, though. For this feature, you will have to upgrade to the Plus plan
You can remove unwanted contacts from your list and maintain list hygiene. You can use automation to delete certain types of contacts, or delete them manually.
For creating landing pages, GetResponse offers hundreds of templates. You can create as many landing pages as you want. With your custom domain or subdomain, you can configure the URLs of the landing pages.
With the platform’s drag-and-drop editor, you can create a custom domain in just a few minutes.
GetResponse has more than 200 email templates, and the Basic plan customers have access to all of them. The editor for creating emails is very easy to use.
There is a spam check feature that allows you to identify issues with the content, address or subject line of your email.
Email marketers find GetResponse’s Perfect Timing feature very useful. This feature allows you to send emails to your customers at the time when they are likely to open your messages.
A/B testing is available, and this testing is done using only the subject line.
Many marketers are using the Basic plan for personal branding. The plan provides one sales funnel which can be used to convert your customers into potential customers.
With Facebook and Google paid ads, you can promote products and services, and significantly extend your marketing efforts.
The Basic plan also comes with the Reports feature that shows the details of your marketing metrics. This feature provides useful insights into your marketing activities.
2. Features of the Plus Plan
The Plus plan offers all the features available with the Basic plan, and some more. Here are the additional features:
- Webinars that allow up to 100 attendees
- Marketing automation that allows up to 5 workflows
- 5 sales funnels
- Contact scoring & tagging
- 5 webinar funnels
- Working together with 3 users
The marketing automation feature makes it super easy to build scalable workflows. The autoresponders are action-based, which means users can create messages that can be triggered by the relevant actions of recipients.
With the advanced segmentation tool, you can divide your contacts into subgroups. Your emails can also be tailored accordingly.
For eCommerce email marketing, the Plus plan allows users to automate abandoned card recovery.
Up to three members can use an account. To use the account, the members will need your permission.
The Plus plan gives you access to GetResponse’s webinar platform, which can be seamlessly integrated with your email marketing activities. The platform allows users to host events like product announcements, training sessions, and demos.
Features also include chat moderation, presentation sharing, attendee management, desktop sharing, and VoIP capabilities. You can decide to keep your webinar protected with a password, or leave it open for everyone.
3. Features of the Professional Plan
The Professional plan includes all the features available with the Plus plan. Apart from them, here are the additional features:
- Web push notifications
- Unlimited marketing automation
- Webinars (up to 300 attendees)
- Paid webinars
- Unlimited webinar funnels
- Unlimited sales funnels
- On-demand webinars
- Work together with 5 users
The Professional plan offers everything you need to build up and run your webinar in just a few minutes. The platform allows you to customize webinar URL, choose the settings of subscription, and collect new leads.
For a marketer with an entrepreneurial mindset, the Professional plan can do wonders.
With paid webinars, users can share valuable skills or information with their contacts and make a profit.
The Professional plan offers an inexpensive but effective marketing tool: web push notifications. This feature allows users to reach people through their browsers.
The Web Push Notification feature makes the process of conversion a lot easier. It helps you with visitor retention, optimize marketing stack, and even convert strangers to potential customers.
With the help of this feature, you can encourage signups by writing relevant messages. To grab the attention of your visitors, you can add custom colors, icons and logos.
Serious marketers love this plan because it offers unlimited marketing automation. The setup is easy, and the results are lasting.
With this tool, users can gather data about the users’ behavior, and use the data to create automation. Actions are taken automatically, based on certain conditions. For more precise targeting, users can use filters.
Based on the data generated by the activities of your users, you can create individual profiles for your contacts.
4. Features of the Max Plan
The Max plan is intended for businesses that need custom features to meet their business goals. To get a custom plan, you will have to provide details of your business requirements. If the features available with the three predefined plans are not enough for your business, you may consider choosing the Max plan.
This plan offers all the features that come with the Professional plan, plus some more. Here are the additional features:
- Dedicated account manager
- Support for transactional emails
- Telephone and Slack support
- Webinars with up to 1,000 attendees
- Multiple accounts and users
- Single sign-on
- Dedicated IP address
The Max plan offers the flexibility and personalization you need to expand your business the way you want.
GetResponse Alternatives: Pricing Compared to Its Competitors
Best GetResponse Alternative for Trigger-Based Transactional Emails
Since its inception in 2012, Sendinblue has been considered one of the best email marketing tools. It entered the market when the industry was dominated by GetResponse, ActiveCampaign, AWeber and Mailchimp.
Sendinblue has gained popularity partly because of its affordable pricing plans. There are Sendinblue plans for businesses of all types and sizes. The platform has four plans including a free one. The paid plans start at only $25 per month.
Most customers using Sendinblue do not show interest in migrating to other platforms because Sendinblue offers decent automation capabilities while keeping the plans affordable.
Just like GetResponse, Sendinblue is not limited to email marketing. The platform also offers live chats, SMS marketing, lead integrating, CRM, signup forms, Facebook Ad management, and landing pages.
Sendinblue beats GetResponse in terms of price and ease of use. If you want to use the advanced features like those of GetResponse but at a cheaper price, Sendinblue can be a great option for you.
Best GetResponse Alternative for Bloggers
ConvertKit is one of the best email marketing services for small businesses, and a strong competitor of GetResponse.
The platform has a simple pricing policy. There are only three ConvertKit plans including a free one. The paid plans, Creator and Creator Pro, start respectively at $29 and $59 per month.
That means, ConvertKit is more affordable than GetResponse. But Price is not the only reason why so many people are now migrating from GetResponse to ConvertKit.
ConvertKit has a far more advanced tagging feature than GetResponse. You can gain insights into your visitors and tag them based on their interests.
In terms of sequencing and automation, ConvertKit has an edge over GetResponse. With ConvertKit, the process of automation is significantly easier.
ConvertKit’s WordPress Plugin allows you to add opt-in forms and tag your subscribers based on their interests.
With GetResponse, if you drive your existing subscribers to a new list, the subscribers are counted as new. As a result, you have to pay twice for these subscribers. With ConvertKit, you do not have to pay twice for a subscriber.
If you are a blogger, you should choose ConvertKit over GetResponse. In fact, many highly successful bloggers are using ConvertKit with great satisfaction.
Best GetResponse Alternative for Freelancers
Moosend is a cheaper alternative to GetResponse, and one of the best mass email services,
Moosend has a free plan, a predefined paid plan, and a custom plan. The only predefined plan, Pro, starts only at $8 per month. So, Moosend is significantly more affordable than GetResponse.
Moosend’s interface is easier to use. It offers step-by-step guides to help you create newsletters. So, even if you have no experience, you can hope to create engaging email newsletters.
Given the low price tag, the list segmentation feature is pretty advanced. It gives you a lot of freedom in terms of email personalization.
For online store owners, Moosend is a better alternative to GetResponse because the former offers some amazing features such as product reminder emails and cart abandonment.
Moosend’s drag-and-drop builder is easier to use than that of GetResponse. It gives you freedom to create newsletters, sign-up forms, and landing pages.
While Moosend has a forever free plan, GetResponse does not have one. If you are a freelancer and want to get started with email marketing without investing, Moosend is a better option for you.
Best GetResponse Alternative for eCommerce Business Owners
Omnisend is an email marketing tool known for its advanced automation features. It is mainly intended for eCommerce business owners.
The platform has four pricing plans: Free, Standard, Pro, and Enterprise. The Standard and Pro plans start respectively at $16 and $99 per month. Enterprise is Omnisend’s custom plan intended for businesses that need custom features.
Omnisend makes the entire process of email marketing super easy. In terms of ease of use, Omnisend definitely has an edge over GetResponse.
With Omnisend, you can add multiple channels to your workflow: email, SMS, push notifications, and more.
For an immersive customer experience, you can sync your segments to Facebook and Google retargeting ads.
If you need an omnichannel marketing tool for your business, Omnisend can be a better option for you than GetResponse.
Best GetResponse Alternative for Small Business Owners
Since its inception in 1995, Constant Contact has gained and maintained its reputation as a leading email marketing tool. The platform is considered one of the strongest competitors of GetResponse.
Constant Contact has a straightforward pricing policy. The platform has only two Constant Contact plans: Email and Email Plus that start at $20 and $45 respectively.
While GetResponse has more features, Constant Contact has an edge in terms of segmentation.
Constant Contact’s drag-and-drop editor allows you to edit and customize more than 100 email templates. The templates are more visually appealing and the editor is easier to use than those of GetResponse.
Constant Contact is more beginner-friendly than GetResponse. If you are running a small business and looking for an easy-to-use platform with straightforward pricing plans, you will find Constant Contact more convenient.
GetResponse Pricing FAQ
GetResponse has four pricing plans: three predefined and a custom. The predefined plans, Basic, Plus and Professional, cost respectively $15, $49 and $99 per month for 1,000 contacts. This price is applicable when billed monthly. When paid yearly, GetResponse offers an 18% discount. And when paid bi-annually, customers get a 30% discount.
The price basically depends on the number of contacts. As your business grows and you have a longer list of contacts, you have to pay more.
GetResponse is mainly an email marketing tool, but it is also a CRM, webinar hosting provider and landing page builder with advanced automation features. These advanced features make GetResponse one of the best all-in-one marketing platforms out there.
Design and spam testing, intelligent list automation, live chat, conversion funnel, and social media ads are some notable features of the platform.
The price is reasonable. And when paid annually or bi-annually, the platform offers large discounts.
Mailchimp, which was founded in 2001, is the most famous email marketing tool on the market. Due to its ease of use, the platform is popular among novice users. Mailchimp provides analytics that can give you insights into your audience. There are suitable Mailchimp plans for small, medium-sized and large businesses, and this wide appeal is another reason for the platform’s popularity. If you like a data-driven approach, you will find Mailchimp convenient.
GetResponse is one of the best Mailchimp alternatives, and in some regards a better alternative to Mailchimp. GetResponse is good for not only running email campaigns but also hosting webinars and selling products. The Platform offers more features than Mailchimp. However, it is not the best platform for a novice user because the learning curve is rather steep.
So, if you are an experienced user of email marketing tools, you may consider choosing GetResponse over Mailchimp.
Next Step: Choose the Right GetResponse Plan for You
GetResponse has suitable plans for businesses of all types and sizes. There are only three predefined paid plans, so making a decision should not be that hard. If you are just getting started, the basic plan may be enough to meet the requirements of your business.
If your business is still in its initial stage, try the Basic plan for a month and then decide whether you need to upgrade. We hope now you have a better understanding of the pricing plans, and will make an informed decision.