37 Modern Color Schemes From Award-Winning Websites

Updated May 17, 2024.

Are you struggling to choose the perfect color scheme for your dream website? Irrespective of your site's content, if your chosen color scheme doesn’t give a fantastic visual appeal, you risk ruining the entire user experience.

Website color schemes significantly affect how the public perceives the brand, which borders on minute details.

Innovative web designers opt for modern color schemes, drawing inspiration from award-winning websites to give the best possible impression to website visitors.

This article covers the 37 best modern and visually appealing color combinations you can draw inspiration from when choosing your own website color scheme.

Let's get started.

1. Jones Bar-B-Q - Modern Color Schemes From Award-Winning Websites
Source: Jones bbq kc

The Jones Bar-B-Q website has a distinct layout with pictures of the fire and the natural jasper sauce hue.

High-quality font and images of the restaurant's food options, sauce, and the Jones sisters are visible throughout the website to give it a polished appearance.

I love the arrangement of contact information, opening days and hours, and connections to the Jones-Bar-B-Q social media profiles in the footer section.

2. Valeria Monis - Modern Color Schemes From Award-Winning Websites
Source: Valeria monis

Valeria Monis is a multitalented designer and artist with meticulous attention to detail and a strong quality. This beautiful website uses dark blue tones as the main color scheme.

I love the use of the dark royal blue color for the different artworks and layouts displayed on the site. The homepage features a stark white background with dark royal blue text, logos, and photographs.

3. Sierra Hull - Modern Color Schemes From Award-Winning Websites
Source: Sierra hull

Sierra Hull is a two-time Grammy-nominated artist and songwriter widely regarded as the master of her instrument. This modern website color scheme example is unique, displaying warm hues that prescribe a soothing feeling to visitors. 

Welcoming visitors to her site is a centralized image of Sierra, standing out over an extensive display of earthy color tones. 

Her site's primary content is a list of her upcoming tour dates, displayed over an extensive Dawn Pink background with two CTA buttons attached to each.

3. Peptide Gold - Modern Color Schemes From Award-Winning Websites
Source: Peptide gold

Peptide Gold has a wide range of peptide products that elevate the fitness game of their consumers, rejuvenating their skin and empowering their medical research. This beautiful color scheme example is unique, sticking to gold as the core of its website identity. 

The logo's Gold color is visible on the site's homepage, highlighting CTA buttons and serving as a font color for select texts.

I love the color combination of Gold, Black, and White as the website's color palette, giving the site a professional and artistic look.

4. Dana Barkay - Modern Color Schemes From Award-Winning Websites
Source: Dana barkay

Dana Barkay is a visual designer based in Israel, specializing in font design and lettering, branding, and print media design. This outstanding color scheme website is unique, sticking to a predominantly black-and-white color scheme. 

The entire site is interactive, linked in a plain and artistic display that draws attention as visitors access the web page. 

Bold texts and icons stand out on the homepage's dark background, engaging users and creating high-contrast effects.

Evolve Healing Institute offers accredited crystal healing and energy healing courses that awaken the higher consciousness of its students. 

One of the top website color schemes, Evolve Healing Institute, takes a subtle approach to its web design, displaying earthy tones throughout the site. 

Logos of top brands endorsing Evolve Healing Institute are visible beneath the hero section on an Alpine background, serving as social proof. Black completes the site's chosen diverse palette, which serves as one of the site's accent colors.

Supernatural takes excellent satisfaction in inspiring culinary innovation in the kitchen by providing vibrant ingredients that let chefs show off their skills.

This eye-catching color scheme example adheres to the brand's aesthetic by featuring visually striking pictures of its ingredients next to pastries on a Bright Sun backdrop.

The Supernatural website features vibrant photos from its Instagram page on a Bright Yellow backdrop in the sprinkle grams section. 

With its contents shown on a Rubber Ducky yellow background, the footer area uses a different shade of yellow.

Rock Paper Plant specializes in botanically inspired DIY kits and classes using wool and plants. One of the best website color schemes, Rock Paper Plant, is visually appealing, displaying a blend of eye-catching design elements. 

Scattered in the site's hero section are several animated icons of flowers and plants in Tropical Rain Forest, Barney, and Blaze Orange colors on an extensive Illusion background. 

The site's font alternates between several bright colors, such as the color for header texts and standard texts, engaging users as they scroll.

7. Lin-Manuel Miranda - Modern Color Schemes From Award-Winning Websites
Source: Lin manuel

Lin-Manuel Miranda is a Pulitzer Prize, Grammy, Emmy, Tony award-winning songwriter, actor, producer, and director. A man of many talents, Miranda's website showcases one of the top modern color schemes, sticking to a modern and clean layout. 

A centralized image of Miranda welcomes visitors to his portfolio website, standing out over an extensive Royal Blue-colored background. Other homepage sections display several bright colors, combining to give the site an astonishing visual appeal. 

8. Minna - Modern Color Schemes From Award-Winning Websites
Source: Drink minna

Minna is a brand of refreshing tea that doesn't use any additional sugars or sweeteners to enhance the flavor of its tea. Instead, it exclusively uses organic and non-GMO ingredients.

This visually appealing color scheme example displays several vibrant colors consistently on the site. Images of its branded tea can, with glasses filled with its content arranged side by side, take central stage on the homepage of the company's website. 

There is no lack of vibrant hues on the site. The colors of Minna's unique cans serve as distinct backgrounds for its product sections.

9. The Sofia Log - Modern Color Schemes From Award-Winning Websites
Source: The sofia log

The Sofia Log is Sophie Hollingsworth's portfolio website, which contains chronicles of her adventures and misadventures as a modern explorer. One of the top website color schemes, the Sofia Log website, is unique with a consistent minimal design. 

Welcoming visitors to her site are several animated icons linked to adventure, standing out centrally over the hero section's Jasmine background. 

Beneath the hero section are several full-width images of her past adventures, engaging users with their quality display. 

10. Loom - Modern Color Schemes From Award-Winning Websites
Source: Loom

Loom aims to improve workplace communication by enabling video messaging for all employees, wherever they may be. The site's primary color is the Meteorite hue from the Loom logo, which makes it a great illustration of modern color schemes.

Each visit to the website is worthwhile because of the continuously excellent videos and responsive images featured in this design.

Beneath the hero part is a moving black-and-white slideshow with the logos of exceptional companies that adopted Loom as their primary marketing strategy.

Imprint Genius is your tech-driven, US-based partner for product sourcing and intelligent, simple, and superior merchandising solutions. 

One of the best website color schemes, Imprint Genius, is unique, sticking to Royal Blue as the site's most consistent color hue. 

Animated images and icons stand out in separate homepage sections, adding to the design aesthetics. The site's CTA buttons also stick to a color combo of Navy Blue and White, easily recognizable on the homepage.

12. YouEngage - Modern Color Schemes From Award-Winning Websites
Source: Youengage

YouEngage helps create interactive experiences that convert, assisting clients in engaging their customers at every step of their journey. This colorful website is attractive, consistently displaying light blue and white as the secondary colors. 

Several animated icons stand out over the homepage's plain white and light blue background, engaging users in their colorful display.

A chat feature is pinned to the bottom right-hand corner in a Light Blue and White color scheme, serving as the site's online communication channel.

13. Finlor - Modern Color Schemes From Award-Winning Websites
Source: Finlor

Finlor is a 21st-century logistics company providing end-to-end supply chain solutions and last-mile delivery capabilities in retail, hi-tech, and logistics sectors. 

One of the top website color schemes, Finlor, is visually appealing, displaying Electric Blue and Navvy Blue, among other shades.

Welcoming visitors to the site is a captivating background image, which draws the attention of every passerby to the stunning color scheme. 

The Electric blue color from the logo dot adds a unique touch to the web design, visible as font color for header texts and background color for CTA buttons.

Dollar Shave Club is a brand with the firm belief that the road to a smooth shave begins with only $5. One of the standout color schemes, the Dollar Shave Club website stands out with its modern and attractive design.

A beautiful color combination of Coral Red and Blue stands out consistently on the site, engaging users with its quality display.

I love how the website CTA buttons alternate between Coral Red and Blue as the background color for CTA buttons, one of its creative designs.

Kettle & Fire offers great-tasting bone broths and soups with high-quality ingredients to support their health and wellness goals. This modern website is aesthetically pleasing with its bright colors and tones. 

Bright Red is the site's primary color and is visible as the background color for the site's multiple CTA buttons. I love how the same hue for the site's CTA buttons is the color for the site's online communication feature. 

16. Hudson Gavin Martin - Modern Color Schemes From Award-Winning Websites
Source: Hgmlegal

Hudson Gavin Martin offers corporate, commercial advisory, and dispute resolution services that help businesses navigate the constantly changing business world. This simple color scheme website is minimalistic, sticking to a predominantly black-and-white color scheme.

Bold black lines stand out on the site's homepage, dividing the entire homepage into well-defined sections. 

Bright colors are visible as the customized mouse cursor hovers over different homepage sections, filling the white space with different hues.

17. Aron Mayo - Modern Color Schemes From Award-Winning Websites
Source: Aron mayo

Aron Mayo is a brand designer, art director, and UI designer working with top brands like Toyota, Nintendo, Arnsdorf, and Myer. This beautiful website is minimalistic, sticking to a straightforward web design. 

Bold typography is the site's consistent design element, adorning the homepage's all-gray background. This site sticks to an inconsistent two-column layout, displaying eye-catching images and bold texts that draw attention.

Coal and Canary aims to illuminate moments with handcrafted candles that blend artistry, elegance, and sustainability. One of the best modern website color schemes, Coal and Canary, is aesthetically pleasing, displaying different hues of Pink with varying hex codes.

A chat feature is pinned to the right-hand side of the homepage, easily recognizable in its Raspberry Pink-colored background. 

Several other icons and texts stick to Raspberry Pink as their color palette, engaging users in their high-quality display.

JP Teaches Photo is the portfolio of JP Pullos, one of the highest-rated photography instructors in New York City, offering private online photography lessons. This top modern color scheme example is aesthetically pleasing, displaying warm hues as its website color palette. 

Pastel Pink is the homepage's consistent background color, adding a unique touch to the website design. The CTA buttons add color to the website design, visible as the background color for the site's multiple CTA buttons. 

Melyssa Griffin helps bloggers and creative entrepreneurs stand out online and grow their businesses from the inside out. 

One of the visually appealing website color schemes, Melyssa's website is unique, displaying lines and irregular shapes in bright colors. 

Light Pink stands out as the site's background color, blending well with the bold display of other design elements. Large images are visible on the site's homepage, improving its overall visual appeal and high-quality display.

21. 3 Sided Cube - Modern Color Schemes From Award-Winning Websites
Source: 3 sided cube

3 Sided Cube is an app development and digital product company fuelled by making a social impact on a huge scale. This top website color scheme is visually appealing, sticking to a consistent display of bold design elements. 

The consistent color combinations on the site are Hot Pink and Bright Green, drawing attention to their quality display. 

Several irregular shapes are fused into the background of select homepage sections, standing out in their bold feature color.

22. June Digan - Modern Color Schemes From Award-Winning Websites
Source: June digann

June Digan is a designer and illustrator specializing in traditional and digital mediums, telling stories through delicate characters, whimsical landscapes, and lettering. 

One of the top website color schemes, June's website takes an artistic approach, displaying animated illustrations of her work. 

The Bright Orange stands out as the site's primary color, stealing attention as visitors scroll through the homepage. A top website’s color palette example, the contrast visible on the site helps capture the attention of the designer's target audience.

23. Charlie Marie - Modern Color Schemes From Award-Winning Websites
Source: Charli marie

Charlie Marie is a designer, writer, speaker, and creator helping creative professionals level up their careers and improve their craft. This modern color scheme example sticks to a clean layout for its web design. 

Stacked-up images and clear, artistic fonts welcome visitors to the website, standing out over an extensive Purple background. 

The site's CTA buttons are consistent in their Teal-colored background, prompting visitors to perform specific functions.

24. Flux Academy - Modern Color Schemes From Award-Winning Websites
Source: Flux-academy

Flux Academy is on a mission to help designers around the globe make a great living from their creativity and passion. This excellent example of a modern website color scheme is aesthetically pleasing, treating visitors to eye-catching design elements. 

The logo's Purple Blue is the site's primary color, representing the background color for homepage sections and CTA buttons. Several animated icons complement the site's clean web design, engaging users in their quality display.

25. Timely - Modern Color Schemes From Award-Winning Websites
Source: Timely app

Timely is the world's best AI-powered automatic time tracker, helping teams focus on the work that matters through automated company time tracking. 

This visually appealing color scheme example is unique with one of the standout and eye-catching color wheels. 

Different shades of Purple are visible on the site's homepage, a top example of a diverse palette. A chat feature is visible and pinned to the right-hand corner of the homepage, standing out in an Aztec Purple and White color scheme. 

French Knot Studios is a Savannah, Georgia-based boutique event planning, wedding design, and photo styling firm specializing in producing exquisite events. This beautiful modern website color scheme example stands out in its simple three-sectioned design.

I love how the site’s design strongly emphasizes the hero section, which uses a vivid yellow background to highlight a particular presentation. 

Slideshow photos use vivid yellow as the primary color for cake creations, and flowers add a distinctive touch to the web design.

27. CitrusAd - Modern Color Schemes From Award-Winning Websites
Source: Citrusad

CitrusAd is a tech platform built for retail, designed by retail experts, and grown from 20 years of shelf-stacking experience. One of the best modern color schemes, CitrusAd, is unique and built on a predominantly black-and-white color scheme.

The logo's lime green color adds a unique touch to the website design, visible as the color of animated icons and multiple CTA buttons background. 

Logos of partners and advertisers stand out in separate homepage sections, displayed in a consistent six-column layout in black and white.

Katie Lemon writes and edits online content, offering people conscious copywriting that grows audiences, converts leads, and makes more money. This top modern color scheme is unique, displaying scattered design elements consistently on the site. 

Irregular shapes and lines in Pink, Sandy Brown, and Black colors engage users on the site, drawing attention to their consistent display.

Reviews from past clients are visible on the homepage using a two-column slideshow display, standing out over an extensive Satin Linen background.

29. Tilted Square - Modern Color Schemes From Award-Winning Websites
Source: Tilted square

Tilted Square is a Denver web design company and creative studio helping its clients grow their ideas into unique ones. This simple modern color scheme example is unique, displaying earthly tones as its site's consistent color scheme. 

The entire site is built on a consistent Desert Storm background, making the content displayed over it more appealing. 

I love how the CTA buttons on the site are easily recognizable, standing out in their Earth-colored backgrounds. 

30. Andy Wolf - Modern Color Schemes From Award-Winning Websites
Source: Andy-wolf

Andy Wolf combines local, traditional eyewear craftsmanship with contemporary, innovative design to produce carefully created sunglasses. This professional-looking website sticks to displaying bold text at the core of its web design. 

A fingerprint feature is visible and pinned to the bottom left-hand side of the homepage in a black-and-white color scheme linked to the site's privacy settings. 

Several CTA buttons are prominent on the site's website, prompting visitors in their consistent black-and-white color scheme.

Denise Chandler is a web and font designer based in Utah, specializing in creating sites for individuals and small businesses. This modern color scheme example is aesthetically pleasing and sticks to a consistent display of bright tones. 

Welcoming visitors to her site are centralized animated images with no visible text standing out over an extensive Vanilla Ice background. 

A hamburger menu is visible and pinned to the top right-hand corner of the homepage, easily recognizable in its Flamingo Pink and White color scheme.

32. GolfSpace - Modern Color Schemes From Award-Winning Websites
Source: Golfspace

GolfSpace offers its clients the contemporary urban golf club experience, specifically designed to help elevate their game. This astonishing color scheme sticks to Dark Gray as the homepage's consistent background color.

The CTA buttons on the site add a unique touch to the website design, standing out in their Yellow-Green colored background. 

Logos of the brands' partners stand out in a separate homepage section, sticking to a centralized display in transparent White colors.

S Kaba Consulting offers the comprehensive capabilities and deep industry knowledge necessary to help people navigate the complexity of pharmaceutical product development. 

One of the best color scheme examples, S Kaba Consulting, displays its content using a clean layout. 

Catalina Blue is the site's primary color, the background color for homepage sections, and the site's multiple CTA buttons. 

The font type displayed on the site's homepage is neat, engaging screen readers and visitors in their clear White color.

34. Brick Canvas - Modern Color Schemes From Award-Winning Websites
Source: Brick canvas

Brick Canvas is committed to bringing balance and joy to its clients' lives, offering a broad range of classes for every level. One of the top website color schemes, Brick Canvas, is unique, sticking to displaying earthly tones as the site's color theory. 

Eagle and Lemon Grass stand out as the site's primary colors, prescribing a calming effect as visitors scroll the homepage. 

The consistent display of eye-catching images combines well with the site's color scheme, bringing out the quality and beauty of every display.

Launchpad creates a world where its clients' customers' journey is not an obstacle, linking their Hubspot to a seamless customer experience. This aesthetically pleasing website color scheme uniquely engages visitors with several color gradients. 

Different shades of purple stand out on the site's homepage, complementing the consistent display of animated and eye-catching elements. 

A Book a Consultation CTA button is pinned to the top right-hand corner of the homepage, easily recognizable in its Purple-Blue background. 

36. Koysor Abdul - Modern Color Schemes From Award-Winning Websites
Source: Koysor

Koysor Abdul is a designer and Webflow developer devoted to crafting beautiful web experiences focused on simplicity and purpose.

One of the top modern website color scheme examples, Koysor's website is unique, built on a consistent Phthalo Green-colored background.

Thin white lines are consistent and visible throughout the site's homepage, dividing the website into four centralized sections. The font color on the site stands out in its clear White color, engaging screen readers and visitors as they scroll.

People can live a healthy and well-nourished life and mend their connection with food with the aid of Rachael Hartley Nutrition. 

The Rachael Hartley Nutrition website has a basic style with calming colors to instill a sense of serenity in its users.

Visitors navigating through the main page with blog articles enjoy cheerful pictures of people and food. 

The Hippie Blue stands out as the site's primary color, visible as the background color for separate homepage sections and multiple CTA buttons.

Website Color Schemes FAQ

How Many Color Schemes Should a Website Have?

In choosing color combinations for your website, you need to be strategic to maintain the purpose of your website design. Following the standard 60/30/10 color palette rule, your website should have three color schemes, the primary, secondary, and accent colors shared in the 60/30/10 percentage. 

How Can I Pick a Great Website Color Scheme?

The first step in picking an excellent website color scheme is to decide on a primary color for your website design. After selecting the primary color, you must select two or more additional colors that complement your chosen primary color. 

What Should I Consider When Choosing a Color Palette for My Site?

When choosing a color palette for your site, the most important thing to consider is the intended message your desired color scheme will portray. Your chosen color palette should complement your website contrast, sticking to color combinations that improve your site's overall aesthetic. 

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